Ulat sa Lokalisasyon

Booking.com

Online travel

booking.com

Produkto: Booking.com is an online travel booking platform for finding and reserving accommodations, flights, car rentals, cruises, attractions, and airport taxis. It offers properties and travel services across destinations worldwide.

Tinig ng brand: helpful, trustworthy, value-focused

Iskor sa lokalisasyon

64/100

Kailangan ng pagpapabuti

Maaaring makaranas ang mga user ng kapansin-pansing mga problema sa lokalisasyon.

73Teknikal na Audit
48Pagsusuring Pangwika
70Kontekstuwal na Pagsusuri
64Biswal na Pagsusuri

Na-audit: Ago 25, 2026Saklaw: Pampublikong matalinong sample · mga kredito sa teknikal, pangwika, kontekstuwal, at biswalKumpiyansa: Paunang pagsusuri sa kalagayan batay sa mga piling page — hindi ito buong pag-crawl sa site.

Nagsample ng 15 pahina sa mga teknikal, lingguwistiko, kontekstuwal, at biswal na credit ng lokalisasyon. Paano namin binibigyan ng marka ang mga audit sa lokalisasyon

Paano ka ikinukumpara

Ika-#18 sa 23 pampublikong audit

Ahead of 5 other public auditsPampublikong average: 70/100

Tingnan ang buong leaderboard

Unahin ang pag-aayos

1
high
Valid sitemap not found
No fetchable XML sitemap with URL entries was found at /sitemap.xml or via robots.txt.
See details
2
high
Untranslated call to action
A fr page still uses source-language CTA copy.
See details
3
medium
Terminology inconsistency
"Arts & Culture" appears both untranslated and translated across fr pages. Affects 4 sampled pages.
See details

Pamantayan sa pag-audit

7 passed · 1 to watch · 19 to fix · 8 not applicable

Nangangailangan ng pansin (19)

Language switcher
Nabigo55teknikal
Visitors should move between locales without losing the current page.
- infotechnical · 42% kumpiyansa
  Locale availability is listed, but path preservation is not demonstrated
  The evidence lists many supported locales but does not show the language-switcher control or destination URLs for a non-homepage path.
  Natagpuan dito
  Header · <nav>
  https://www.booking.com/
  Ang nakita namin
  "locales":["ar","bg","ca","cs","da","de","el","en-gb","en-us","es-ar","es-mx",...], with page samples only showing "https://www.booking.com/" and "https://www.booking.com/region/gb/england.html"
  Paano ito ayusin
  Verify that switching locale from a deep page retains the same path and relevant query or booking state.
Sitemap
Nabigo18teknikal
Like Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.
- hightechnical · 100% kumpiyansa
  Valid sitemap not found
  No fetchable XML sitemap with URL entries was found at /sitemap.xml or via robots.txt.
  Natagpuan dito
  Sitemap · sitemap.xml
  Ang nakita namin
  robots.txt was found, but it does not reference a sitemap and /sitemap.xml was missing or empty
  Paano ito ayusin
  Publish a valid XML sitemap and reference it from robots.txt with an absolute Sitemap: URL.
Structured data
Nabigo0teknikal
JSON-LD inLanguage should match the page locale when structured data is present.
- lowtechnical · 95% kumpiyansa
  Structured data omits inLanguage
  JSON-LD is present but does not declare inLanguage on sampled pages.
  Natagpuan dito
  JSON-LD · <script type="application/ld+json">
  https://www.booking.com/
  Ang nakita namin
  WebSite is present but inLanguage is missing
  Paano ito ayusin
  Set JSON-LD inLanguage to match each page locale.
Accessibility localisation
Nabigo65teknikal
lang, aria-label, and alt text should match the page locale.
- infotechnical · 62% kumpiyansa
  Accessibility localisation is only verified for English
  The sampled page explicitly declares English, but the evidence does not provide localized aria-label or alt-text samples for the other locales.
  Natagpuan dito
  Document root · <html>
  https://www.booking.com/
  Ang nakita namin
  "htmlLang":"en-us","dir":"ltr"
  Paano ito ayusin
  Audit each locale’s <html lang>, accessible names, and image alt text against its rendered language.
Translation completeness
Nabigo50pangwika
Localized pages should not leave source-language copy in place, except brand names and URLs.
- highlinguistic · 92% kumpiyansa
  Untranslated call to action
  A fr page still uses source-language CTA copy.
  Natagpuan dito
  Primary action · <button>
  https://www.booking.com/index.fr.html
  Ang nakita namin
  Primary CTA: "Arts & Culture"
  Paano ito ayusin
  Translate leftover source-language CTAs to match the surrounding locale copy.
- infolinguistic · 25% kumpiyansa
  No localized page copy is available for comparison
  The provided preview contains only en-us page content, so untranslated source-language strings on localized pages cannot be confirmed or ruled out.
  Natagpuan dito
  Page content · <body>
  https://www.booking.com/
  Ang nakita namin
  "htmlLang":"en-us" and visible copy including "Find deals for any season" and "Why Booking.com?"
  Paano ito ayusin
  Sample the same pages in each target locale and check navigation, headings, controls, and supporting copy for remaining source-language strings.
Terminology consistency
Nabigo40pangwika
Important concepts should not be translated differently across pages.
- mediumlinguistic · 95% kumpiyansa
  Terminology inconsistency
  "Arts & Culture" appears both untranslated and translated across fr pages. Affects 4 sampled pages.
  Natagpuan dito
  Header · <nav> or <button>
  https://www.booking.com/index.fr.html
  Ang nakita namin
  "Arts & Culture" appears untranslated on some fr pages and translated on others Seen on 2 pages, e.g. https://www.booking.com/index.fr.html, https://www.booking.com/index.es.html
  Paano ito ayusin
  Use one translated label for "Arts & Culture" across fr pages.
Translation accuracy
Nabigo50pangwika
Target copy should preserve the source meaning, numbers, and product actions.
- infolinguistic · 25% kumpiyansa
  Cross-locale meaning cannot be assessed from the sample
  The evidence shows English source strings but no target-language translations, so preservation of meaning, numbers, and product actions is not verifiable.
  Natagpuan dito
  Hero · <h1>
  https://www.booking.com/
  Ang nakita namin
  "Find deals for any season" and controls including "Select datesCheck-in date — Check-out date"
  Paano ito ayusin
  Compare localized strings with the source for intent, quantities, dates, and booking actions in their surrounding components.
Fluency
Nabigo50pangwika
Copy should sound natural, without grammar issues or machine-translation artifacts.
- infolinguistic · 25% kumpiyansa
  Target-language fluency is not evidenced
  Only en-us copy is shown; the evidence does not include target-language text that could be checked for grammar or machine-translation artifacts.
  Natagpuan dito
  Page content · <body>
  https://www.booking.com/
  Ang nakita namin
  "htmlLang":"en-us" with visible text "Skip to main content ... Find deals for any season"
  Paano ito ayusin
  Review representative localized pages with native speakers for natural phrasing and locale-specific idioms.
Brand voice
Nabigo50pangwika
Localized copy should preserve the intended tone of the source.
- infolinguistic · 25% kumpiyansa
  Localized brand voice cannot be compared
  The sample provides English brand copy but no localized variants, so consistency of tone across locales is unverified.
  Natagpuan dito
  Hero · <h1>
  https://www.booking.com/
  Ang nakita namin
  "Find deals for any season" and "From cozy bed & breakfasts to luxury hotels"
  Paano ito ayusin
  Compare localized marketing copy with the English source and preserve its welcoming, consumer-oriented tone without literal phrasing.
Grammar and style
Nabigo50pangwika
Locale-specific capitalization, punctuation, formality, and agreement should be correct.
- infolinguistic · 25% kumpiyansa
  Locale-specific style is not assessable
  The evidence contains only en-us text and does not provide other locales for checking capitalization, punctuation, formality, or agreement.
  Natagpuan dito
  Search form · <form>
  https://www.booking.com/
  Ang nakita namin
  "Select datesCheck-in date — Check-out date" and "2 adults · 0 children · 1 room"
  Paano ito ayusin
  Review each locale’s capitalization, punctuation, date conventions, formality, and plural or agreement rules in the rendered UI.
CTA intent
Nabigo65Kontekstuwal
Localized calls to action should communicate the intended product action.
- infocontextual · 48% kumpiyansa
  CTA intent is explicit in the English sample only
  The English sample includes a clear "Search" action, but localized CTA labels are not provided for comparison.
  Natagpuan dito
  Search form · <button>
  https://www.booking.com/
  Ang nakita namin
  "buttons":["HUF","Select datesCheck-in date — Check-out date","2 adults · 0 children · 1 room","Search",...]
  Paano ito ayusin
  Verify that every locale keeps the distinction between selecting inputs and submitting the search action.
UI context
Nabigo65Kontekstuwal
Translations should fit the UI component: button, nav, form, modal, or error.
- infocontextual · 48% kumpiyansa
  Component context is visible only for English labels
  The evidence identifies buttons, headings, and navigation-like text in the English page, but does not show whether translated strings fit their components.
  Natagpuan dito
  Search form · <form>
  https://www.booking.com/
  Ang nakita namin
  "buttons":["HUF","Select datesCheck-in date — Check-out date","2 adults · 0 children · 1 room","Search",...]
  Paano ito ayusin
  Test localized labels in their actual buttons, navigation items, fields, and date controls, including long and inflected translations.
Product context
Nabigo65Kontekstuwal
Language should match product concepts such as plans, settings, and workflows.
- infocontextual · 45% kumpiyansa
  Product terminology is not validated across locales
  The sample exposes product concepts such as stays, flights, dates, guests, and rooms in English, but no localized terminology is supplied.
  Natagpuan dito
  Header and search form · <nav> / <form>
  https://www.booking.com/
  Ang nakita namin
  "Stays Flights Flight + Hotel Car rental Cruises Attractions Airport taxis" and "2 adults · 0 children · 1 room"
  Paano ito ayusin
  Create a locale glossary for booking concepts and verify consistent terminology across navigation, search, checkout, and account workflows.
Contextual meaning
Nabigo65Kontekstuwal
Strings should be judged in surrounding page and component context, not in isolation.
- infocontextual · 45% kumpiyansa
  Context is present, but only in the source locale
  The sample shows strings in surrounding navigation, headings, and form controls, but no translated strings are available for contextual review.
  Natagpuan dito
  Homepage · <body>
  https://www.booking.com/
  Ang nakita namin
  "Find deals for any season", "Enter destination", "Select dates", and "Search" appear together in the sampled page content.
  Paano ito ayusin
  Review translations in their rendered page and component context rather than approving isolated string values.
Audience context
Nabigo70Kontekstuwal
Language should fit the intended audience, such as consumer, enterprise, or developer.
Localized images and assets
Nabigo50biswal
Language-specific images and alt text should match the page locale.
- infovisual · 22% kumpiyansa
  Localized imagery and alt text are not evidenced
  The preview contains no image markup, image assets, or localized alt-text samples, so locale suitability cannot be assessed.
  Natagpuan dito
  Page content · <img>
  https://www.booking.com/
  Paano ito ayusin
  Inspect image sources and alt attributes on each locale and replace or translate assets where the visual or embedded text is language-specific.
Text overflow
Nabigo60biswal
Text should not clip, truncate unexpectedly, or overflow buttons and navigation.
- infovisual · 40% kumpiyansa
  Overflow cannot be verified from the text preview
  The evidence lists labels and headings but provides no rendered dimensions, screenshots, or CSS results to confirm clipping or overflow.
  Natagpuan dito
  Header and search form · <nav> / <form>
  https://www.booking.com/
  Ang nakita namin
  Labels include "Select datesCheck-in date — Check-out date" and "300M+ reviews from fellow travelers".
  Paano ito ayusin
  Run visual checks across locales and widths, allowing controls and headings to wrap or expand without clipping.
Layout breakage
Nabigo60biswal
Localized pages should not overlap, break grids, or overflow modals.
- infovisual · 40% kumpiyansa
  Layout integrity is not demonstrated
  The HTML/text preview does not include rendered geometry or screenshots, so overlap, broken grids, and modal overflow cannot be confirmed.
  Natagpuan dito
  Homepage · <body>
  https://www.booking.com/
  Ang nakita namin
  The evidence provides page status, headings, buttons, and text, but no layout measurements or rendered screenshots.
  Paano ito ayusin
  Test long translations in navigation, search controls, cards, and dialogs at representative viewport sizes.
Responsive localisation
Nabigo60biswal
Localized layouts should hold up across mobile, tablet, and desktop widths.
- infovisual · 40% kumpiyansa
  Responsive behavior is not demonstrated
  The evidence contains no viewport-specific captures or responsive measurements, so mobile, tablet, and desktop behavior remains unverified.
  Natagpuan dito
  Homepage · <body>
  https://www.booking.com/
  Ang nakita namin
  The preview lists page content but contains no viewport dimensions or responsive render results.
  Paano ito ayusin
  Capture each locale at mobile, tablet, and desktop widths and verify wrapping, stacking, and control accessibility.

Worth a look (1)

Cultural adaptation
Watch88Kontekstuwal
Currency, dates, addresses, and local examples should fit the market.

Mga audit na pumasa (7)

Hindi naaangkop (8)

Mga natukoy na locale

Arabic
ar · hreflang
Bulgarian
bg · hreflang
Catalan
ca · hreflang
Czech
cs · hreflang
Danish
da · hreflang
German
de · hreflang
Greek
el · hreflang
Ingles (United Kingdom)
en-gb · hreflang
Ingles (American)
en-us · page language
Spanish (Argentina)
es-ar · hreflang
Mexican na Espanyol
es-mx · hreflang
Estonian
et · hreflang
Finnish
fi · hreflang
French
fr · hreflang
Hebrew
he · hreflang
Hindi
hi · hreflang
Croatian
hr · hreflang
Hungarian
hu · you asked
Indonesian
id · hreflang
Icelandic
is · hreflang
Italian
it · hreflang
Japanese
ja · hreflang
Korean
ko · hreflang
Lithuanian
lt · hreflang
Latvian
lv · hreflang
Malay
ms · hreflang
Dutch
nl · hreflang
Norwegian
no · hreflang
Polish
pl · hreflang
Portuguese (Brazil)
pt-br · hreflang
European Portuguese
pt-pt · hreflang
Romanian
ro · hreflang
Russian
ru · hreflang
Slovak
sk · hreflang
Slovenian
sl · hreflang
Serbian
sr · hreflang
Swedish
sv · hreflang
Thai
th · hreflang
Filipino
tl · hreflang
Turkish
tr · hreflang
Ukrainian
uk · hreflang
Vietnamese
vi · hreflang
Pinasimpleng Chinese
zh-hans · hreflang
Tradisyonal na Chinese
zh-hant · hreflang

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Susunod na hakbang

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