linkedin.com 的本地化审计

本地化报告

Professional networking

linkedin.com

Product: LinkedIn is a professional networking platform where members manage their professional identity, build networks, access insights, explore career opportunities, and post jobs.

品牌语调: Professional, opportunity-focused, informative

本地化评分

68/100

需要改进

用户可能会遇到明显的本地化问题。

81技术审计
60语言审查
55上下文审计
77视觉审计

Audited: 8/17/2026Scope: 公开智能示例 · 技术、语言、上下文和视觉鸣谢Confidence: 来自抽样页面的指示性健康检查结果 — 并非完整的网站爬取。

在技术、语言、上下文和视觉本地化方面抽样检查了 15 个页面。我们如何评估本地化审核

你的比较情况

在 22 个公开审计中排名第 #14

受审核域名中排名前 41%公开平均分：68/100

查看完整排行榜

首先修复

hightechnical · 100% 置信度
Valid sitemap not found
No fetchable XML sitemap with URL entries was found at /sitemap.xml or via robots.txt.
发现于此处
Sitemap · sitemap.xml
我们看到的情况
robots.txt was found, but it does not reference a sitemap and /sitemap.xml was missing or empty
如何修复它
Publish a valid XML sitemap and reference it from robots.txt with an absolute Sitemap: URL.
mediumtechnical · 95% 置信度
Missing hreflang self-reference
The page lists hreflang alternates but does not include itself.
发现于此处
Document head · <link rel="alternate" hreflang>
https://www.linkedin.com/?trk=guest_homepage-basic_nav-header-logo
我们看到的情况
<link rel="alternate" hreflang="de" href="https://de.linkedin.com/"> <link rel="alternate" hreflang="en-IE" href="https://ie.linkedin.com/"> <link rel="alternate" hreflang="uk-UA" href="https://ua.linkedin.com/"> <link rel="alternate" hreflang="en-US" href="https://www.linkedin.com/">
如何修复它
Add a self-referencing hreflang alternate for this page.
mediumtechnical · 78% 置信度
Current-page retention is unverified
The evidence shows a broad locale list and language buttons, but does not show locale links or confirm that switching preserves the current page path.
发现于此处
Header · <button>
https://www.linkedin.com/
我们看到的情况
"locales":["ar","cs-cz","da-dk","de-at","de-ch","de-de","en-au","en-ca","en-gb","en-gh","en-hk","en-ie","en-il","en-in","en-jm","en-ke","en-ng","en-nz","en-ph","en-pk","en-sg","en-tt","en-us","en-za","en-zw","es-ar","es-bo","es-cl","es-co","es-cr","es-do","es-ec","es-es","es-gt","es-mx","es-pa","es-pe","es-pr","es-sv","es-uy","es-ve","fr-fr","fr-lu","id","it","ja-jp","ko","ms-my","nl","no","pl","pt-br","pt-pt","ro","ru","sv-se","th","tl","tr","uk-ua","vi-vn","zh-cn","zh-tw"]" and "buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
如何修复它
Verify that each locale option links to the equivalent current path, not only to a locale homepage. Test switching from a non-homepage URL and confirm the path is retained.

审核标准

5 项通过 · 14 项待修复 · 16 不适用

需要注意（14）

Language switcher
Fail70technical
Visitors should move between locales without losing the current page.
- mediumtechnical · 78% 置信度
  Current-page retention is unverified
  The evidence shows a broad locale list and language buttons, but does not show locale links or confirm that switching preserves the current page path.
  发现于此处
  Header · <button>
  https://www.linkedin.com/
  我们看到的情况
  "locales":["ar","cs-cz","da-dk","de-at","de-ch","de-de","en-au","en-ca","en-gb","en-gh","en-hk","en-ie","en-il","en-in","en-jm","en-ke","en-ng","en-nz","en-ph","en-pk","en-sg","en-tt","en-us","en-za","en-zw","es-ar","es-bo","es-cl","es-co","es-cr","es-do","es-ec","es-es","es-gt","es-mx","es-pa","es-pe","es-pr","es-sv","es-uy","es-ve","fr-fr","fr-lu","id","it","ja-jp","ko","ms-my","nl","no","pl","pt-br","pt-pt","ro","ru","sv-se","th","tl","tr","uk-ua","vi-vn","zh-cn","zh-tw"]" and "buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
  如何修复它
  Verify that each locale option links to the equivalent current path, not only to a locale homepage. Test switching from a non-homepage URL and confirm the path is retained.
Sitemap
Fail18technical
Like Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.
- hightechnical · 100% 置信度
  Valid sitemap not found
  No fetchable XML sitemap with URL entries was found at /sitemap.xml or via robots.txt.
  发现于此处
  Sitemap · sitemap.xml
  我们看到的情况
  robots.txt was found, but it does not reference a sitemap and /sitemap.xml was missing or empty
  如何修复它
  Publish a valid XML sitemap and reference it from robots.txt with an absolute Sitemap: URL.
Structured data
Fail84technical
JSON-LD inLanguage should match the page locale when structured data is present.
- lowtechnical · 95% 置信度
  Structured data omits inLanguage
  JSON-LD is present but does not declare inLanguage on sampled pages.
  发现于此处
  JSON-LD · <script type="application/ld+json">
  https://www.linkedin.com/top-content/career/
  我们看到的情况
  CollectionPage is present but inLanguage is missing
  如何修复它
  Set JSON-LD inLanguage to match each page locale.
Terminology consistency
Fail50linguistic
Important concepts should not be translated differently across pages.
- infolinguistic · 92% 置信度
  Cross-locale terminology cannot be verified
  The supplied page records are English only, so consistency of important terms across translated pages is not assessable.
  发现于此处
  Page content · <body>
  https://www.linkedin.com/
  我们看到的情况
  The supplied records show "htmlLang":"en" and English copy such as "Welcome to your professional community" and "Sign in"; no translated page text is provided.
  如何修复它
  Compare the same product concepts across the available locale pages and maintain a shared terminology glossary.
Translation accuracy
Fail50linguistic
Target copy should preserve the source meaning, numbers, and product actions.
- infolinguistic · 92% 置信度
  Target-language accuracy cannot be verified
  The evidence contains only English source copy and no translated target-language content, numbers, or product-action comparisons.
  发现于此处
  Main content · <body>
  https://www.linkedin.com/
  我们看到的情况
  "htmlLang":"en" and "text":"Skip to main content Agree & Join LinkedIn ... Welcome to your professional community Continue with "
  如何修复它
  Provide source-and-target comparisons for each locale, including consent text and all product actions, and review them against the source meaning.
Fluency
Fail50linguistic
Copy should sound natural, without grammar issues or machine-translation artifacts.
- infolinguistic · 92% 置信度
  Localized fluency cannot be verified
  No non-English copy is included in the evidence, so naturalness and possible machine-translation artifacts cannot be assessed.
  发现于此处
  Main content · <body>
  https://www.linkedin.com/
  我们看到的情况
  The recorded page has "htmlLang":"en" and English headings including "Explore top LinkedIn content" and "Find the right job or internship for you".
  如何修复它
  Review representative copy in every target locale with native-language reviewers, including headings, buttons, and legal text.
Brand voice
Fail55linguistic
Localized copy should preserve the intended tone of the source.
- infolinguistic · 90% 置信度
  Localized brand voice is unverified
  The English source appears professional and welcoming, but no localized copy is supplied to determine whether that tone is preserved.
  发现于此处
  Hero · <h1>
  https://www.linkedin.com/
  我们看到的情况
  "Welcome to your professional community" and "Find the right job or internship for you"
  如何修复它
  Compare localized headings and calls to action with the source tone, preserving LinkedIn’s professional and welcoming voice.
Grammar and style
Fail55linguistic
Locale-specific capitalization, punctuation, formality, and agreement should be correct.
- infolinguistic · 90% 置信度
  Locale-specific grammar and style are unverified
  The evidence exposes English content only and does not provide target-locale punctuation, capitalization, formality, or agreement for review.
  发现于此处
  Main content · <body>
  https://www.linkedin.com/
  我们看到的情况
  "htmlLang":"en" and "text":"Skip to main content Agree & Join LinkedIn ... Sign in Join now"
  如何修复它
  Run locale-specific proofreading for capitalization, punctuation, formality, and grammatical agreement across the translated interface.
CTA intent
Fail55contextual
Localized calls to action should communicate the intended product action.
- infocontextual · 90% 置信度
  Localized CTA intent is unverified
  The English actions are visible, but no translated CTA labels are provided to confirm that the intended sign-in and registration actions remain clear.
  发现于此处
  Header · <button>
  https://www.linkedin.com/
  我们看到的情况
  "text":"... Sign in Join now Welcome to your professional community Continue with "
  如何修复它
  Check each locale’s labels for sign-in, joining, and continuation actions against the intended product flows.
Localized images and assets
Fail88visual
Language-specific images and alt text should match the page locale.
Visual hierarchy
Fail70visual
Localization should not make headings or CTAs lose scanability.
- lowvisual · 80% 置信度
  Heading is excessively long
  A localized heading may crowd the visual hierarchy. Affects 2 sampled pages.
  发现于此处
  Page body · heading
  https://www.linkedin.com/learning/search?trk=guest_homepage-basic_guest_nav_menu_learning
  我们看到的情况
  Upcoming Live Event, Aug 25: How to Turn AI Skeptics into Adoption Champions with Angie Jones
  如何修复它
  Shorten the heading so it does not crowd the visual hierarchy.
Text overflow
Fail75visual
Text should not clip, truncate unexpectedly, or overflow buttons and navigation.
- infovisual · 60% 置信度
  Text overflow cannot be determined from the evidence
  The supplied DOM/text preview contains no screenshots, computed dimensions, or clipping indicators, so overflow across locales is only an informed estimate.
  发现于此处
  Header · <button>
  https://www.linkedin.com/
  我们看到的情况
  "buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
  如何修复它
  Test long translated labels at supported widths and allow wrapping, resizing, or truncation only where it is intentional and accessible.
Layout breakage
Fail75visual
Localized pages should not overlap, break grids, or overflow modals.
- infovisual · 60% 置信度
  Layout integrity cannot be determined from the evidence
  No screenshots, layout measurements, or CSS/rendering output are provided, so overlap, broken grids, and modal overflow cannot be confirmed.
  发现于此处
  Page layout · <body>
  https://www.linkedin.com/
  我们看到的情况
  The evidence provides page status, language metadata, buttons, headings, and text, but no visual rendering or layout measurements.
  如何修复它
  Inspect representative locales at desktop and narrow widths for overlap, grid failures, and overflow in menus and dialogs.
Responsive localisation
Fail75visual
Localized layouts should hold up across mobile, tablet, and desktop widths.
- infovisual · 60% 置信度
  Responsive localization cannot be determined from the evidence
  The page records do not include viewport-specific screenshots or measurements, so mobile, tablet, and desktop behavior remains unverified.
  发现于此处
  Page layout · <body>
  https://www.linkedin.com/
  我们看到的情况
  The supplied records include "status":200, "htmlLang":"en", headings, and text, but no viewport or responsive-rendering evidence.
  如何修复它
  Test localized pages at mobile, tablet, and desktop breakpoints, especially locales with longer labels and right-to-left text.

已通过的审核（5）

不适用（16）

检测到的语言区域

ar (hreflang)cs-cz (hreflang)da-dk (hreflang)de-at (hreflang)de-ch (hreflang)de-de (hreflang)en-au (hreflang)en-ca (hreflang)en-gb (hreflang)en-gh (hreflang)en-hk (hreflang)en-ie (hreflang)en-il (hreflang)en-in (hreflang)en-jm (hreflang)en-ke (hreflang)en-ng (hreflang)en-nz (hreflang)en-ph (hreflang)en-pk (hreflang)en-sg (hreflang)en-tt (hreflang)en-us (hreflang)en-za (hreflang)en-zw (hreflang)es-ar (hreflang)es-bo (hreflang)es-cl (hreflang)es-co (hreflang)es-cr (hreflang)es-do (hreflang)es-ec (hreflang)es-es (hreflang)es-gt (hreflang)es-mx (hreflang)es-pa (hreflang)es-pe (hreflang)es-pr (hreflang)es-sv (hreflang)es-uy (hreflang)es-ve (hreflang)fr-fr (hreflang)fr-lu (hreflang)id (hreflang)it (hreflang)ja-jp (hreflang)ko (hreflang)ms-my (hreflang)nl (hreflang)no (hreflang)pl (hreflang)pt-br (hreflang)pt-pt (hreflang)ro (hreflang)ru (hreflang)sv-se (hreflang)th (hreflang)tl (hreflang)tr (hreflang)uk-ua (hreflang)vi-vn (hreflang)zh-cn (hreflang)zh-tw (hreflang)

完整发现

mediumtechnical · 95% 置信度
Missing hreflang self-reference
The page lists hreflang alternates but does not include itself.
发现于此处
Document head · <link rel="alternate" hreflang>
https://www.linkedin.com/?trk=guest_homepage-basic_nav-header-logo
我们看到的情况
<link rel="alternate" hreflang="de" href="https://de.linkedin.com/"> <link rel="alternate" hreflang="en-IE" href="https://ie.linkedin.com/"> <link rel="alternate" hreflang="uk-UA" href="https://ua.linkedin.com/"> <link rel="alternate" hreflang="en-US" href="https://www.linkedin.com/">
如何修复它
Add a self-referencing hreflang alternate for this page.
hightechnical · 100% 置信度
Valid sitemap not found
No fetchable XML sitemap with URL entries was found at /sitemap.xml or via robots.txt.
发现于此处
Sitemap · sitemap.xml
我们看到的情况
robots.txt was found, but it does not reference a sitemap and /sitemap.xml was missing or empty
如何修复它
Publish a valid XML sitemap and reference it from robots.txt with an absolute Sitemap: URL.
lowtechnical · 95% 置信度
Structured data omits inLanguage
JSON-LD is present but does not declare inLanguage on sampled pages.
发现于此处
JSON-LD · <script type="application/ld+json">
https://www.linkedin.com/top-content/career/
我们看到的情况
CollectionPage is present but inLanguage is missing
如何修复它
Set JSON-LD inLanguage to match each page locale.
lowvisual · 80% 置信度
Heading is excessively long
A localized heading may crowd the visual hierarchy. Affects 2 sampled pages.
发现于此处
Page body · heading
https://www.linkedin.com/learning/search?trk=guest_homepage-basic_guest_nav_menu_learning
我们看到的情况
Upcoming Live Event, Aug 25: How to Turn AI Skeptics into Adoption Champions with Angie Jones
如何修复它
Shorten the heading so it does not crowd the visual hierarchy.
mediumtechnical · 78% 置信度
Current-page retention is unverified
The evidence shows a broad locale list and language buttons, but does not show locale links or confirm that switching preserves the current page path.
发现于此处
Header · <button>
https://www.linkedin.com/
我们看到的情况
"locales":["ar","cs-cz","da-dk","de-at","de-ch","de-de","en-au","en-ca","en-gb","en-gh","en-hk","en-ie","en-il","en-in","en-jm","en-ke","en-ng","en-nz","en-ph","en-pk","en-sg","en-tt","en-us","en-za","en-zw","es-ar","es-bo","es-cl","es-co","es-cr","es-do","es-ec","es-es","es-gt","es-mx","es-pa","es-pe","es-pr","es-sv","es-uy","es-ve","fr-fr","fr-lu","id","it","ja-jp","ko","ms-my","nl","no","pl","pt-br","pt-pt","ro","ru","sv-se","th","tl","tr","uk-ua","vi-vn","zh-cn","zh-tw"]" and "buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
如何修复它
Verify that each locale option links to the equivalent current path, not only to a locale homepage. Test switching from a non-homepage URL and confirm the path is retained.
infolinguistic · 92% 置信度
Cross-locale terminology cannot be verified
The supplied page records are English only, so consistency of important terms across translated pages is not assessable.
发现于此处
Page content · <body>
https://www.linkedin.com/
我们看到的情况
The supplied records show "htmlLang":"en" and English copy such as "Welcome to your professional community" and "Sign in"; no translated page text is provided.
如何修复它
Compare the same product concepts across the available locale pages and maintain a shared terminology glossary.
infolinguistic · 92% 置信度
Target-language accuracy cannot be verified
The evidence contains only English source copy and no translated target-language content, numbers, or product-action comparisons.
发现于此处
Main content · <body>
https://www.linkedin.com/
我们看到的情况
"htmlLang":"en" and "text":"Skip to main content Agree & Join LinkedIn ... Welcome to your professional community Continue with "
如何修复它
Provide source-and-target comparisons for each locale, including consent text and all product actions, and review them against the source meaning.
infolinguistic · 92% 置信度
Localized fluency cannot be verified
No non-English copy is included in the evidence, so naturalness and possible machine-translation artifacts cannot be assessed.
发现于此处
Main content · <body>
https://www.linkedin.com/
我们看到的情况
The recorded page has "htmlLang":"en" and English headings including "Explore top LinkedIn content" and "Find the right job or internship for you".
如何修复它
Review representative copy in every target locale with native-language reviewers, including headings, buttons, and legal text.
infolinguistic · 90% 置信度
Localized brand voice is unverified
The English source appears professional and welcoming, but no localized copy is supplied to determine whether that tone is preserved.
发现于此处
Hero · <h1>
https://www.linkedin.com/
我们看到的情况
"Welcome to your professional community" and "Find the right job or internship for you"
如何修复它
Compare localized headings and calls to action with the source tone, preserving LinkedIn’s professional and welcoming voice.
infolinguistic · 90% 置信度
Locale-specific grammar and style are unverified
The evidence exposes English content only and does not provide target-locale punctuation, capitalization, formality, or agreement for review.
发现于此处
Main content · <body>
https://www.linkedin.com/
我们看到的情况
"htmlLang":"en" and "text":"Skip to main content Agree & Join LinkedIn ... Sign in Join now"
如何修复它
Run locale-specific proofreading for capitalization, punctuation, formality, and grammatical agreement across the translated interface.
infocontextual · 90% 置信度
Localized CTA intent is unverified
The English actions are visible, but no translated CTA labels are provided to confirm that the intended sign-in and registration actions remain clear.
发现于此处
Header · <button>
https://www.linkedin.com/
我们看到的情况
"text":"... Sign in Join now Welcome to your professional community Continue with "
如何修复它
Check each locale’s labels for sign-in, joining, and continuation actions against the intended product flows.
infovisual · 60% 置信度
Text overflow cannot be determined from the evidence
The supplied DOM/text preview contains no screenshots, computed dimensions, or clipping indicators, so overflow across locales is only an informed estimate.
发现于此处
Header · <button>
https://www.linkedin.com/
我们看到的情况
"buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
如何修复它
Test long translated labels at supported widths and allow wrapping, resizing, or truncation only where it is intentional and accessible.
infovisual · 60% 置信度
Layout integrity cannot be determined from the evidence
No screenshots, layout measurements, or CSS/rendering output are provided, so overlap, broken grids, and modal overflow cannot be confirmed.
发现于此处
Page layout · <body>
https://www.linkedin.com/
我们看到的情况
The evidence provides page status, language metadata, buttons, headings, and text, but no visual rendering or layout measurements.
如何修复它
Inspect representative locales at desktop and narrow widths for overlap, grid failures, and overflow in menus and dialogs.
infovisual · 60% 置信度
Responsive localization cannot be determined from the evidence
The page records do not include viewport-specific screenshots or measurements, so mobile, tablet, and desktop behavior remains unverified.
发现于此处
Page layout · <body>
https://www.linkedin.com/
我们看到的情况
The supplied records include "status":200, "htmlLang":"en", headings, and text, but no viewport or responsive-rendering evidence.
如何修复它
Test localized pages at mobile, tablet, and desktop breakpoints, especially locales with longer labels and right-to-left text.

抽样页面

200 · https://www.linkedin.com/ · lang=en
200 · https://www.linkedin.com/?trk=guest_homepage-basic_nav-header-logo · lang=en
200 · https://www.linkedin.com/legal/user-agreement?trk=linkedin-tc_auth-button_user-agreement · lang=en
200 · https://www.linkedin.com/legal/privacy-policy?trk=linkedin-tc_auth-button_privacy-policy · lang=en
200 · https://www.linkedin.com/legal/cookie-policy?trk=linkedin-tc_auth-button_cookie-policy · lang=en
200 · https://www.linkedin.com/top-content?trk=guest_homepage-basic_guest_nav_menu_topContent · lang=en
200 · https://www.linkedin.com/learning/search?trk=guest_homepage-basic_guest_nav_menu_learning · lang=en
200 · https://www.linkedin.com/jobs/search?trk=guest_homepage-basic_guest_nav_menu_jobs&position=1&pageNum=0 · lang=en
200 · https://www.linkedin.com/games?trk=guest_homepage-basic_guest_nav_menu_games · lang=en
200 · https://www.linkedin.com/login/?trk=guest_homepage-basic_nav-header-signin · lang=en
200 · https://www.linkedin.com/signup?trk=guest_homepage-basic_nav-header-join · lang=en
200 · https://www.linkedin.com/login/ · lang=en
200 · https://www.linkedin.com/signup · lang=en
200 · https://www.linkedin.com/top-content/career/ · lang=en
200 · https://www.linkedin.com/top-content/productivity/ · lang=en

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