현지화 보고서

Deel

Global HR and payroll technology

deel.com

제품: Deel is a global people platform for hiring, managing, paying, and equipping teams in 150+ countries. It provides payroll, HR, IT, benefits, hiring, mobility, and compliance solutions.

브랜드 보이스: global, streamlined, confident

현지화 점수

75/100

좋음

웹사이트는 전반적으로 현지화가 잘되어 있지만, 개선할 부분이 있습니다.

63기술 감사
79언어 품질 감사
86맥락 감사
72시각적 감사

감사 완료일: 2026. 8. 16.범위: 공개 스마트 샘플 · 기술·언어·맥락·시각적 크레딧신뢰도: 샘플링한 페이지를 기반으로 한 개략적인 상태 점검 — 전체 사이트 크롤링은 아닙니다.

기술, 언어, 맥락 및 시각적 현지화 크레딧 전반에서 12개 페이지를 표본으로 추출했습니다. 현지화 감사 점수 산정 방법

다른 사람들과의 비교

공개 감사 23개 중 #10위

Ahead of 12 other public audits공개 평균: 70/100

전체 순위표 보기

우선 수정할 항목

1
critical
Page returned HTTP 404
A sampled localisation URL did not return a successful HTML response. Affects 2 sampled pages.
See details
2
critical
hreflang target returns HTTP 404
Alternate link for ko-kr points to a failing URL. Affects 20 sampled pages.
See details
3
high
No CJK-capable font detected
A ko-kr page shows CJK text but the embedded/inline font stack has no known CJK typeface. Affects 2 sampled pages.
See details

감사 기준

6 passed · 14 to watch · 9 to fix · 6 not applicable

확인 필요 (9)

Locale routing
실패44기술적
Localized pages should use a consistent URL structure and resolve successfully.
- criticaltechnical · 신뢰도 100%
  Page returned HTTP 404
  A sampled localisation URL did not return a successful HTML response. Affects 2 sampled pages.
  발견 위치
  Sampled page · document
  https://www.deel.com/ko-kr/
  확인한 내용
  HTTP 404 Seen on 2 pages, e.g. https://www.deel.com/ko-kr/, https://www.deel.com/zh-tw/
  해결 방법
  Fix the localized URL so it returns a successful HTML response.
hreflang
실패0기술적
Localized versions should be linked with valid, reciprocal hreflang including self and x-default.
- criticaltechnical · 신뢰도 100%
  hreflang target returns HTTP 404
  Alternate link for ko-kr points to a failing URL. Affects 20 sampled pages.
  발견 위치
  Document head · <link rel="alternate" hreflang>
  https://www.deel.com/ko-kr/
  확인한 내용
  <link rel="alternate" hreflang="ko-kr" href="https://www.deel.com/ko-kr/"> returns HTTP 404 Seen on 2 pages, e.g. https://www.deel.com/ko-kr/, https://www.deel.com/zh-tw/
  해결 방법
  Fix the ko-kr hreflang target so it returns a successful HTML response.
Sitemap
실패70기술적
Like Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.
- mediumtechnical · 신뢰도 88%
  Sitemap omits some published locales
  Locale-prefixed pages for fr, de, es, pt, ja, nl, ko, sv, da do not appear in sampled sitemap URLs.
  발견 위치
  Sitemap · sitemap.xml
  https://www.deel.com/sitemap.xml
  확인한 내용
  Sitemap locales in sample: zh; missing: fr, de, es, pt, ja, nl, ko, sv, da
  해결 방법
  Include URLs for every published locale prefix in the sitemap.
Structured data
실패0기술적
JSON-LD inLanguage should match the page locale when structured data is present.
- lowtechnical · 신뢰도 95%
  Structured data omits inLanguage
  JSON-LD is present but does not declare inLanguage on sampled pages.
  발견 위치
  JSON-LD · <script type="application/ld+json">
  https://www.deel.com/
  확인한 내용
  WebPage is present but inLanguage is missing
  해결 방법
  Set JSON-LD inLanguage to match each page locale.
Terminology consistency
실패40언어적
Important concepts should not be translated differently across pages.
- mediumlinguistic · 신뢰도 95%
  Terminology inconsistency
  "Necessary 92" appears both untranslated and translated across fr pages. Affects 127 sampled pages.
  발견 위치
  Header · <nav> or <button>
  https://www.deel.com/fr/
  확인한 내용
  "Necessary 92" appears untranslated on some fr pages and translated on others Seen on 10 pages, e.g. https://www.deel.com/fr/, https://www.deel.com/de/, https://www.deel.com/es/
  해결 방법
  Use one translated label for "Necessary 92" across fr pages.
Text expansion
실패40시각적
Longer translations should not create obvious length pressure versus the source UI.
- mediumvisual · 신뢰도 88%
  Localized text is much longer than the source
  A fr string is 283% the length of the source, which often causes overflow. Affects 49 sampled pages.
  발견 위치
  Control · <button>
  https://www.deel.com/fr/
  확인한 내용
  EN "Secure visas" → FR "Gérer les RH et les collaborateurs" (283%) Seen on 11 pages, e.g. https://www.deel.com/fr/, https://www.deel.com/de/, https://www.deel.com/es/
  해결 방법
  Shorten the translation or give the control more room so the longer copy does not overflow.
Font and script support
실패62시각적
Typography should support the target script without generic fallback-only stacks, tofu glyphs, or missing CJK fonts.
- highvisual · 신뢰도 95%
  No CJK-capable font detected
  A ko-kr page shows CJK text but the embedded/inline font stack has no known CJK typeface. Affects 2 sampled pages.
  발견 위치
  Page body · font-family
  https://www.deel.com/ko-kr/
  확인한 내용
  font-family: Inter, BagossStandardVF, BagossCondensedFont, inherit, var(--font-bagoss-condensed) Seen on 2 pages, e.g. https://www.deel.com/ko-kr/, https://www.deel.com/zh-tw/
  해결 방법
  Include a CJK font such as Noto Sans CJK, Malgun Gothic, Hiragino, or PingFang in the stack.
Visual hierarchy
실패55시각적
Localization should not make headings or CTAs lose scanability.
- lowvisual · 신뢰도 80%
  Heading is excessively long
  A localized heading may crowd the visual hierarchy. Affects 7 sampled pages.
  발견 위치
  Page body · heading
  https://www.deel.com/
  확인한 내용
  Get the latest insights on today's world of work delivered straight to your inbox. Seen on 7 pages, e.g. https://www.deel.com/, https://www.deel.com/fr/, https://www.deel.com/de/
  해결 방법
  Shorten the heading so it does not crowd the visual hierarchy.
Component consistency
실패70시각적
Repeated components should stay visually consistent across locales.
- lowvisual · 신뢰도 95%
  Repeated components differ across locales
  Button counts differ between the source locale and ko.
  발견 위치
  Page body · <button>
  https://www.deel.com/ko-kr/
  확인한 내용
  Source locale has 33 buttons; ko has 7.
  해결 방법
  Keep the same repeated controls across locales, or drop unused ones on purpose.

Worth a look (14)

Language switcher
Watch75기술적
Visitors should move between locales without losing the current page.
Accessibility localisation
Watch82기술적
lang, aria-label, and alt text should match the page locale.
- infotechnical · 신뢰도 84%
  Sampled document language matches locale
  The sampled English, French, and German pages declare matching HTML language codes. The evidence does not expose aria-label or alt attributes, so those aspects cannot be fully verified.
  발견 위치
  Document root · <html>
  https://www.deel.com/fr/
  확인한 내용
  "url":"https://www.deel.com/fr/","status":200,"htmlLang":"fr"; "url":"https://www.deel.com/de/","status":200,"htmlLang":"de"
  해결 방법
  Audit all localized pages’ aria-label and alt attributes, and ensure each localized string matches the declared page language.
Translation accuracy
Watch78언어적
Target copy should preserve the source meaning, numbers, and product actions.
- mediumlinguistic · 신뢰도 94%
  Cookie consent copy remains in English
  The French and German page evidence contains English cookie-consent text instead of localized copy.
  발견 위치
  Cookie consent · modal text
  https://www.deel.com/fr/
  확인한 내용
  "url":"https://www.deel.com/fr/" ... "text":"Consent Details ... About This website uses cookies We use cookies to improve your experience, analyze traffic, support marketing, and share usage data with our advertising, social media, and analytics partners."
  해결 방법
  Translate the cookie-consent interface and supporting text for each target locale.
- mediumlinguistic · 신뢰도 94%
  Unresolved localization placeholders are exposed
  A cookie-consent button exposes an unresolved IAB localization token rather than user-facing text.
  발견 위치
  Cookie consent · <button>
  https://www.deel.com/fr/
  확인한 내용
  "buttons":["Necessary 92","Preferences 7","Statistics 138","Marketing 108","Unclassified 888","[#IABV2_LABEL_PURPOSES#]"]
  해결 방법
  Resolve the IAB localization token before rendering and provide a localized accessible label.
Fluency
Watch80언어적
Copy should sound natural, without grammar issues or machine-translation artifacts.
- mediumlinguistic · 신뢰도 91%
  English cookie text interrupts localized fluency
  The French and German page samples include a long block of untranslated English cookie-consent copy.
  발견 위치
  Cookie consent · modal text
  https://www.deel.com/fr/
  확인한 내용
  "text":"... About This website uses cookies We use cookies to improve your experience, analyze traffic, support marketing, and share usage data with our advertising, social media, and analytics partners."
  해결 방법
  Replace the English consent text with professionally reviewed translations for each locale.
- mediumlinguistic · 신뢰도 91%
  Technical placeholder appears as visible UI copy
  The unresolved token is a machine-generated artifact and does not read as natural interface language.
  발견 위치
  Cookie consent · <button>
  https://www.deel.com/fr/
  확인한 내용
  "[#IABV2_LABEL_PURPOSES#]"
  해결 방법
  Fix the consent-component translation lookup so the resolved localized label is rendered.
Grammar and style
Watch87언어적
Locale-specific capitalization, punctuation, formality, and agreement should be correct.
- lowlinguistic · 신뢰도 88%
  German heading uses nonstandard adjective capitalization
  The German heading capitalizes the adjective “Globale” in a way that is inconsistent with standard German sentence-style capitalization.
  발견 위치
  Hero · heading
  https://www.deel.com/de/
  확인한 내용
  "headings":["Stellen, verwalten, bezahlen und ausrüsten Sie jeden, überall.","Die Globale Personalplattform","Deel Payroll","Deel HR"]
  해결 방법
  Change the heading to “Die globale Personalplattform” unless the brand’s approved style guide explicitly requires title case.
CTA intent
Watch84맥락적
Localized calls to action should communicate the intended product action.
UI context
Watch79맥락적
Translations should fit the UI component: button, nav, form, modal, or error.
- mediumcontextual · 신뢰도 82%
  Cookie-consent control exposes an unresolved label
  A button in the consent interface displays a localization token, which is unsuitable for a user-facing control.
  발견 위치
  Cookie consent · <button>
  https://www.deel.com/fr/
  확인한 내용
  "buttons":["Necessary 92","Preferences 7","Statistics 138","Marketing 108","Unclassified 888","[#IABV2_LABEL_PURPOSES#]"]
  해결 방법
  Render the translated human-readable label instead of the unresolved token.
Product context
Watch88맥락적
Language should match product concepts such as plans, settings, and workflows.
Contextual meaning
Watch88맥락적
Strings should be judged in surrounding page and component context, not in isolation.
Audience context
Watch89맥락적
Language should fit the intended audience, such as consumer, enterprise, or developer.
Localized images and assets
Watch84시각적
Language-specific images and alt text should match the page locale.
Text overflow
Watch82시각적
Text should not clip, truncate unexpectedly, or overflow buttons and navigation.
Layout breakage
Watch82시각적
Localized pages should not overlap, break grids, or overflow modals.
Responsive localisation
Watch82시각적
Localized layouts should hold up across mobile, tablet, and desktop widths.

통과한 감사 항목 (6)

해당 없음 (6)

Other findings

Findings not listed under a criterion above.

lowvisual · 신뢰도 72%
No Korean word-break rule found in sampled CSS
Embedded CSS was found, but it does not declare word-break: keep-all for Hangul.
발견 위치
CSS · word-break
https://www.deel.com/ko-kr/
확인한 내용
Sampled <style>/inline CSS declares fonts but no word-break: keep-all
해결 방법
Add word-break: keep-all for Korean text containers.

감지된 로캘

덴마크어(덴마크)
da-dk · hreflang
독일어
de · hreflang
영어
en · page language
스페인어
es · hreflang
프랑스어
fr · hreflang
일본어
ja · hreflang
한국어(대한민국)
ko-kr · hreflang
네덜란드어
nl · hreflang
포르투갈어
pt · hreflang
스웨덴어(스웨덴)
sv-se · hreflang
중국어(중국)
zh-cn · hreflang
중국어(대만)
zh-tw · hreflang

언어 관련 참고 사항

de
The sampled German hero heading has a likely capitalization issue.
- “Die Globale Personalplattform”
  In standard German sentence-style capitalization, the adjective would normally be lowercase: “Die globale Personalplattform.”

표본 페이지#+#+#+#+

다음 단계

Strong localisation signals. Claim this domain to keep locales healthy as you ship, or book a deeper review.

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