현지화 보고서

Finder

Financial comparison and personal finance

finder.com.au

제품: Finder helps Australians compare deals on financial products and household services, including loans, insurance and utilities. It also offers tools and rewards to help people save on bills.

브랜드 보이스: Upbeat, practical, consumer-friendly

현지화 점수

77/100

좋음

웹사이트는 전반적으로 현지화가 잘되어 있지만, 개선할 부분이 있습니다.

69기술 감사
88언어 품질 감사
75맥락 감사
74시각적 감사

감사 완료일: 2026. 10. 3.범위: 공개 스마트 샘플 · 기술·언어·맥락·시각적 크레딧신뢰도: 샘플링한 페이지를 기반으로 한 개략적인 상태 점검 — 전체 사이트 크롤링은 아닙니다.

기술, 언어, 맥락 및 시각적 현지화 크레딧 전반에서 14개 페이지를 표본으로 추출했습니다. 현지화 감사 점수 산정 방법

다른 사람들과의 비교

공개 감사 23개 중 #8위

Ahead of 14 other public audits공개 평균: 70/100

전체 순위표 보기

우선 수정할 항목

1
medium
Missing hreflang self-reference
The page lists hreflang alternates but does not include itself.
See details
2
medium
Sitemap is missing localized URLs
A sitemap was found, but sampled entries do not include locale-prefixed URLs.
See details
3
low
Missing x-default hreflang
hreflang is present but does not declare an x-default fallback. Affects 7 sampled pages.
See details

감사 기준

7 passed · 8 to watch · 5 to fix · 15 not applicable

확인 필요 (5)

Language switcher
실패50기술적
Visitors should move between locales without losing the current page.
hreflang
실패50기술적
Localized versions should be linked with valid, reciprocal hreflang including self and x-default.
- mediumtechnical · 신뢰도 95%
  Missing hreflang self-reference
  The page lists hreflang alternates but does not include itself.
  발견 위치
  Document head · <link rel="alternate" hreflang>
  https://www.finder.com.au/
  확인한 내용
  <link rel="alternate" hreflang="x-default" href="https://www.finder.com/"> <link rel="alternate" hreflang="en" href="https://www.finder.com/"> <link rel="alternate" hreflang="en-au" href="https://www.finder.com.au/new-homepage-experiment-4"> <link rel="alternate" hreflang="en-ca"…
  해결 방법
  Add a self-referencing hreflang alternate for this page.
- lowtechnical · 신뢰도 95%
  Missing x-default hreflang
  hreflang is present but does not declare an x-default fallback. Affects 7 sampled pages.
  발견 위치
  Document head · <link rel="alternate" hreflang>
  https://www.finder.com.au/credit-cards/best-credit-cards
  확인한 내용
  hreflang is present but none of the alternates use hreflang="x-default". Seen on 7 pages, e.g. https://www.finder.com.au/credit-cards/best-credit-cards, https://www.finder.com.au/credit-cards/balance-transfer-credit-cards, https://www.finder.com.au/credit-cards/rewards-credit-car…
  해결 방법
  Add an x-default hreflang fallback for users whose locale is not listed.
Sitemap
실패60기술적
Like Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.
- mediumtechnical · 신뢰도 90%
  Sitemap is missing localized URLs
  A sitemap was found, but sampled entries do not include locale-prefixed URLs.
  발견 위치
  Sitemap · sitemap.xml
  https://www.finder.com.au/sitemap_index.xml
  확인한 내용
  Sitemap https://www.finder.com.au/sitemap_index.xml has no locale-prefixed URLs in the sample
  해결 방법
  Include localized URLs in the sitemap for every published locale.
Structured data
실패0기술적
JSON-LD inLanguage should match the page locale when structured data is present.
- lowtechnical · 신뢰도 95%
  Structured data omits inLanguage
  JSON-LD is present but does not declare inLanguage on sampled pages.
  발견 위치
  JSON-LD · <script type="application/ld+json">
  https://www.finder.com.au/
  확인한 내용
  WebPage is present but inLanguage is missing
  해결 방법
  Set JSON-LD inLanguage to match each page locale.
Visual hierarchy
실패55시각적
Localization should not make headings or CTAs lose scanability.
- lowvisual · 신뢰도 80%
  Heading is excessively long
  A localized heading may crowd the visual hierarchy. Affects 10 sampled pages.
  발견 위치
  Page body · heading
  https://www.finder.com.au/rba-cash-rate/sept-2026-savings-account-cash-rate-increase
  확인한 내용
  We're tracking every savings rate increase in September so you can find a better place to park your savings. Seen on 10 pages, e.g. https://www.finder.com.au/rba-cash-rate/sept-2026-savings-account-cash-rate-increase, https://www.finder.com.au/credit-cards, https://www.finder.com…
  해결 방법
  Shorten the heading so it does not crowd the visual hierarchy.

Worth a look (8)

Terminology consistency
Watch85언어적
Important concepts should not be translated differently across pages.
Translation accuracy
Watch80언어적
Target copy should preserve the source meaning, numbers, and product actions.
Brand voice
Watch85언어적
Localized copy should preserve the intended tone of the source.
CTA intent
Watch75맥락적
Localized calls to action should communicate the intended product action.
Localized images and assets
Watch88시각적
Language-specific images and alt text should match the page locale.
Text overflow
Watch75시각적
Text should not clip, truncate unexpectedly, or overflow buttons and navigation.
Layout breakage
Watch75시각적
Localized pages should not overlap, break grids, or overflow modals.
Responsive localisation
Watch75시각적
Localized layouts should hold up across mobile, tablet, and desktop widths.

통과한 감사 항목 (7)

해당 없음 (15)

감지된 로캘

영어(오스트레일리아)
en-au · page language
영어(캐나다)
en-ca · hreflang
영어(영국)
en-gb · hreflang
영어(미국)
en-us · hreflang

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다음 단계

Strong localisation signals. Claim this domain to keep locales healthy as you ship, or book a deeper review.

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