현지화 보고서

Twitch

Livestreaming platform

twitch.tv

제품: Twitch is an interactive livestreaming service for content spanning gaming, entertainment, sports, music, and more. Users can browse live channels and watch creators across a range of categories.

브랜드 보이스: interactive, energetic, community-focused

현지화 점수

79/100

좋음

웹사이트는 전반적으로 현지화가 잘되어 있지만, 개선할 부분이 있습니다.

83기술 감사
66언어 품질 감사
92맥락 감사
75시각적 감사

감사 완료일: 2026. 8. 15.범위: 공개 스마트 샘플 · 기술·언어·맥락·시각적 크레딧신뢰도: 샘플링한 페이지를 기반으로 한 개략적인 상태 점검 — 전체 사이트 크롤링은 아닙니다.

기술, 언어, 맥락 및 시각적 현지화 크레딧 전반에서 15개 페이지를 표본으로 추출했습니다. 현지화 감사 점수 산정 방법

다른 사람들과의 비교

공개 감사 23개 중 #3위

Ahead of 17 other public audits공개 평균: 70/100

전체 순위표 보기

우선 수정할 항목

1
high
Untranslated call to action
A cs-cz page still uses source-language CTA copy. Affects 10 sampled pages.
See details
2
high
Page script does not match the locale
A el-gr page is dominated by Latin-script copy.
See details
3
high
No CJK-capable font detected
A ja-jp page shows CJK text but the embedded/inline font stack has no known CJK typeface. Affects 2 sampled pages.
See details

감사 기준

15 passed · 9 to watch · 7 to fix · 4 not applicable

확인 필요 (7)

Sitemap
실패60기술적
Like Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.
- mediumtechnical · 신뢰도 90%
  Sitemap is missing localized URLs
  A sitemap was found, but sampled entries do not include locale-prefixed URLs.
  발견 위치
  Sitemap · sitemap.xml
  https://www.twitch.tv/sitemapv2_index.xml.gz
  확인한 내용
  Sitemap https://www.twitch.tv/sitemapv2_index.xml.gz has no locale-prefixed URLs in the sample
  해결 방법
  Include localized URLs in the sitemap for every published locale.
Structured data
실패0기술적
JSON-LD inLanguage should match the page locale when structured data is present.
- lowtechnical · 신뢰도 95%
  Structured data omits inLanguage
  JSON-LD is present but does not declare inLanguage on sampled pages.
  발견 위치
  JSON-LD · <script type="application/ld+json">
  https://www.twitch.tv/
  확인한 내용
  Organization is present but inLanguage is missing
  해결 방법
  Set JSON-LD inLanguage to match each page locale.
Translation completeness
실패0언어적
Localized pages should not leave source-language copy in place, except brand names and URLs.
- highlinguistic · 신뢰도 92%
  Untranslated call to action
  A cs-cz page still uses source-language CTA copy. Affects 10 sampled pages.
  발견 위치
  Pricing hero · <button>
  https://www.twitch.tv/?lang=cs
  확인한 내용
  Primary CTA: "[DROPS] TARKOV SEASONAL | TEACHING TIMTHETATMAN & NICKMERCS | THE MASTERCLASS | FREAK BOB FRIDAY | #BUNGULATE" Seen on 10 pages, e.g. https://www.twitch.tv/?lang=cs, https://www.twitch.tv/?lang=da, https://www.twitch.tv/?lang=de
  해결 방법
  Translate leftover source-language CTAs to match the surrounding locale copy.
- highlinguistic · 신뢰도 95%
  Page script does not match the locale
  A el-gr page is dominated by Latin-script copy.
  발견 위치
  Page body · sampled copy
  https://www.twitch.tv/?lang=el
  확인한 내용
  Μετάβαση σε... Alt P Περιήγηση 37 Σύνδεση Εγγραφή Κανάλια σε ζωντανή μετάδοση Lacy Call of Duty: Black Ops II Ζωντανά 17,3 χιλ. 17,3 χιλ. θεατές Χρησιμοποίησε το δεξί βελάκι για να δεις περισσότερες πληροφορίες. TheBurntPeanut Escape from Tarkov Ζωντανά 62,1 χιλ. 62,1 χιλ. θεατές…
  해결 방법
  Write this el-gr page in the expected script instead of leftover Latin-script copy.
Terminology consistency
실패40언어적
Important concepts should not be translated differently across pages.
- mediumlinguistic · 신뢰도 95%
  Terminology inconsistency
  "Just Chatting" appears both untranslated and translated across de pages. Affects 6 sampled pages.
  발견 위치
  Header · <nav> or <button>
  https://www.twitch.tv/?lang=de
  확인한 내용
  "Just Chatting" appears untranslated on some de pages and translated on others Seen on 3 pages, e.g. https://www.twitch.tv/?lang=de, https://www.twitch.tv/?lang=ja, https://www.twitch.tv/?lang=ko
  해결 방법
  Use one translated label for "Just Chatting" across de pages.
Text expansion
실패40시각적
Longer translations should not create obvious length pressure versus the source UI.
- mediumvisual · 신뢰도 88%
  Localized text is much longer than the source
  A bg string is 330% the length of the source, which often causes overflow. Affects 39 sampled pages.
  발견 위치
  Control · <button>
  https://www.twitch.tv/?lang=bg
  확인한 내용
  EN "⭐ CINNATHON DAY 14 ⭐" → BG "🧀LIVE🧀HERE🧀LOCKIN🧀DRAMA🧀NEWS🧀VIDEOS🧀GAMES🧀REACTS🧀THINGS🧀" (330%) Seen on 14 pages, e.g. https://www.twitch.tv/?lang=bg, https://www.twitch.tv/?lang=cs, https://www.twitch.tv/?lang=da
  해결 방법
  Shorten the translation or give the control more room so the longer copy does not overflow.
Font and script support
실패62시각적
Typography should support the target script without generic fallback-only stacks, tofu glyphs, or missing CJK fonts.
- highvisual · 신뢰도 95%
  No CJK-capable font detected
  A ja-jp page shows CJK text but the embedded/inline font stack has no known CJK typeface. Affects 2 sampled pages.
  발견 위치
  Page body · font-family
  https://www.twitch.tv/?lang=ja
  확인한 내용
  font-family: var(--font-body) Seen on 2 pages, e.g. https://www.twitch.tv/?lang=ja, https://www.twitch.tv/?lang=ko
  해결 방법
  Include a CJK font such as Noto Sans CJK, Malgun Gothic, Hiragino, or PingFang in the stack.
Localized images and assets
실패58시각적
Language-specific images and alt text should match the page locale.
- mediumvisual · 신뢰도 95%
  Image still looks like the source locale
  Alt text or filename on a ja-jp page appears to be English. Affects 8 sampled pages.
  발견 위치
  Page body · <img alt>
  https://www.twitch.tv/?lang=ja
  확인한 내용
  alt="[DROPS] TARKOV SEASONAL | TEACHING TIMTHETATMAN & NICKMERCS | THE MASTERCLASS | FREAK BOB FRIDAY | #BUNGULATE" src="https://static-cdn.jtvnw.net/previews-ttv/live_user_theburntpeanut-640x360.jpg" Seen on 2 pages, e.g. https://www.twitch.tv/?lang=ja, https://www.twitch.tv/?la…
  해결 방법
  Localize the image asset and alt text for this page locale.

Worth a look (9)

Accessibility localisation
Watch84기술적
lang, aria-label, and alt text should match the page locale.
- mediumtechnical · 신뢰도 95%
  Accessible names look untranslated
  aria-label or alt text on a bg-bg page still looks English.
  발견 위치
  Accessible name · [aria-label]
  https://www.twitch.tv/?lang=bg
  확인한 내용
  theburntpeanut (проверено) стрийминг [DROPS] TARKOV SEASONAL | TEACHING TIMTHETATMAN & NICKMERCS | THE MASTERCLASS | FREAK BOB FRIDAY | #BUNGULATE
  해결 방법
  Translate accessible names together with the visible UI.
- infotechnical · 신뢰도 82%
  Document language matches the selected locale
  The inspected pages expose locale-appropriate htmlLang values for English, Bulgarian, and Czech.
  발견 위치
  Document metadata · <html>
  https://www.twitch.tv/
  확인한 내용
  "htmlLang":"en-US"; "url":"https://www.twitch.tv/?lang=bg" with "htmlLang":"bg-BG"; "url":"https://www.twitch.tv/?lang=cs" with "htmlLang":"cs-CZ"
- lowtechnical · 신뢰도 82%
  ARIA and alt-text coverage is not verifiable
  The provided evidence lists buttons and visible text but does not include aria-label or image alt-text markup.
  발견 위치
  Interactive controls and media · <button>, <img>
  https://www.twitch.tv/
  확인한 내용
  The preview includes a "buttons" array and "headings" array, but no aria-label or alt attributes.
  해결 방법
  Audit localized aria-label and alt attributes in every locale. Ensure accessible names are translated consistently with the visible UI.
Fluency
Watch88언어적
Copy should sound natural, without grammar issues or machine-translation artifacts.
- infolinguistic · 신뢰도 76%
  Localized UI reads as natural in sampled locales
  The sampled Bulgarian and Czech interface strings use coherent, locale-specific wording rather than leaving core navigation in English.
  발견 위치
  Header and page headings · <button>, <h2>
  https://www.twitch.tv/
  확인한 내용
  Bulgarian: "Пропуснете към...", "Влизане", "Канали на живо", "Просто чат"; Czech: "Přeskočit na...", "Přihlásit se", "Živé kanály"
- lowlinguistic · 신뢰도 76%
  Dynamic promotional content remains mixed-language
  Localized pages include English stream and promotional titles, though the evidence does not establish whether these are user-generated or platform-controlled strings.
  발견 위치
  Live content cards · <a>
  https://www.twitch.tv/?lang=bg
  확인한 내용
  The Bulgarian page includes "TheBurntPeanut Escape from Tarkov" and a promotional button reading "[DROPS] TARKOV SEASONAL | TEACHING TIMTHETATMAN & NICKMERCS..."
  해결 방법
  Separate user-generated channel content from translatable platform copy, and localize platform-controlled promotional text where appropriate.
Brand voice
Watch86언어적
Localized copy should preserve the intended tone of the source.
- infolinguistic · 신뢰도 74%
  Energetic platform tone is preserved
  The sampled content retains Twitch’s live, promotional tone through terms such as live channels, viewer counts, Hype Train, and promotional stream titles.
  발견 위치
  Live content and promotional cards · <h2>, <button>
  https://www.twitch.tv/
  확인한 내용
  "Live Channels", "Hype Train • Level 3", "⭐ CINNATHON DAY 14 ⭐" and Bulgarian "Канали на живо"
Grammar and style
Watch89언어적
Locale-specific capitalization, punctuation, formality, and agreement should be correct.
- infolinguistic · 신뢰도 76%
  Sampled locale capitalization and punctuation are consistent
  The Bulgarian and Czech samples show readable UI capitalization and punctuation appropriate to short navigation labels and headings.
  발견 위치
  Header and headings · <button>, <h2>
  https://www.twitch.tv/
  확인한 내용
  Bulgarian: "Пропуснете към... Alt P" and "Категории, които смятаме, че ще ви харесат"; Czech: "Přeskočit na...AltP" and "Přihlásit se"
Visual hierarchy
Watch86시각적
Localization should not make headings or CTAs lose scanability.
- infovisual · 신뢰도 68%
  Localized headings and CTAs remain identifiable in the extracted structure
  The evidence shows clear heading groups and distinct authentication actions in each sampled locale; screenshot-based visual verification is unavailable.
  발견 위치
  Homepage header and content sections · <h2>, <button>
  https://www.twitch.tv/
  확인한 내용
  English headings include "Live Channels" and "Categories we think you’ll like"; Bulgarian headings include "Канали на живо" and "Категории, които смятаме, че ще ви харесат".
  해결 방법
  Verify localized heading wrapping and CTA prominence at representative viewport sizes with screenshots.
Component consistency
Watch87시각적
Repeated components should stay visually consistent across locales.
- infovisual · 신뢰도 66%
  Repeated page components appear structurally consistent
  The sampled locale records expose the same broad component types—buttons, headings, live channel cards, and viewer counts—across English, Bulgarian, and Czech.
  발견 위치
  Homepage component structure · <button>, <h2>, <article>
  https://www.twitch.tv/
  확인한 내용
  Each sampled page record contains "buttons", "headings", and live-channel text, including the corresponding localized authentication and heading strings.
  해결 방법
  Run screenshot comparisons across locales to confirm that typography, spacing, and component states remain visually identical.
Text overflow
Watch84시각적
Text should not clip, truncate unexpectedly, or overflow buttons and navigation.
- infovisual · 신뢰도 62%
  No overflow is demonstrable from the provided extraction
  The evidence contains long localized headings and controls but no screenshot, bounding-box, or clipping data, so overflow risk can only be estimated.
  발견 위치
  Header and homepage headings · <button>, <h2>
  https://www.twitch.tv/
  확인한 내용
  Bulgarian heading: "Категории, които смятаме, че ще ви харесат"; Czech promotional button: "Hlavní vysílání: RERUN: CS2 at EWC 26 - Day 3 - Group Stage - Stream A"
  해결 방법
  Test long translated labels at narrow widths and allow buttons and headings to wrap without clipping.
Layout breakage
Watch84시각적
Localized pages should not overlap, break grids, or overflow modals.
- infovisual · 신뢰도 60%
  Layout integrity cannot be confirmed from text-only evidence
  The extracted pages show localized content successfully returned with status 200, but provide no visual or geometry evidence for overlap, grid breaks, or modal overflow.
  발견 위치
  Homepage layout · <main>
  https://www.twitch.tv/
  확인한 내용
  The sampled locale records show "status":200 and populated "buttons" and "headings" arrays, but no layout measurements or screenshots.
  해결 방법
  Compare localized pages at desktop and mobile widths, checking navigation, cards, headings, and overlays for overlap or clipping.
Responsive localisation
Watch83시각적
Localized layouts should hold up across mobile, tablet, and desktop widths.
- infovisual · 신뢰도 58%
  Responsive behavior is not directly evidenced
  The locale extraction confirms content rendering but contains no viewport-specific screenshots or responsive layout measurements.
  발견 위치
  Homepage responsive layout · <body>
  https://www.twitch.tv/
  확인한 내용
  The evidence lists locale pages, status, headings, buttons, and text, but does not include viewport dimensions or responsive screenshots.
  해결 방법
  Test every representative locale at mobile, tablet, and desktop widths, especially long headings, navigation labels, and live-card metadata.

통과한 감사 항목 (15)

해당 없음 (4)

Other findings

Findings not listed under a criterion above.

lowvisual · 신뢰도 72%
No Korean word-break rule found in sampled CSS
Embedded CSS was found, but it does not declare word-break: keep-all for Hangul.
발견 위치
CSS · word-break
https://www.twitch.tv/?lang=ko
확인한 내용
Sampled <style>/inline CSS declares fonts but no word-break: keep-all
해결 방법
Add word-break: keep-all for Korean text containers.
infotechnical · 신뢰도 93%
Locale navigation is available
The evidence shows the same Twitch page loading successfully with locale query parameters across 26 listed locales.
발견 위치
Page navigation · <html>
https://www.twitch.tv/
확인한 내용
"locales":["bg-bg","cs-cz","da-dk","de-de","el-gr","en-us","es-es","es-mx","fi-fi","fr-fr","hu-hu","it-it","ja-jp","ko-kr","nl-nl","no","pl","pt-br","ro","ru","sk","sv","th","tr","vi","zh-cn","zh-tw"] and "url":"https://www.twitch.tv/?lang=bg"
infolinguistic · 신뢰도 78%
Core navigation and headings are translated
The localized Bulgarian and Czech pages provide translations for key actions and page headings while preserving the Twitch page structure.
발견 위치
Header and content navigation · <button>, <h2>
https://www.twitch.tv/
확인한 내용
English: "Log In", "Sign Up", "Live Channels"; Bulgarian: "Влизане", "Регистриране", "Канали на живо"; Czech: "Přihlásit se", "Zaregistrovat", "Hlavní vysílání"
infocontextual · 신뢰도 88%
Authentication CTAs preserve their intended actions
The localized labels clearly communicate login and account-registration actions in the sampled locales.
발견 위치
Header · <button>
https://www.twitch.tv/
확인한 내용
English: "Log In", "Sign Up"; Bulgarian: "Влизане", "Регистриране"; Czech: "Přihlásit se", "Zaregistrovat"
infocontextual · 신뢰도 82%
Viewer counts use locale-aware formatting
The Bulgarian page formats viewer counts differently from the English page, indicating adaptation of numeric presentation to the selected locale.
발견 위치
Live channel cards · <span>
https://www.twitch.tv/
확인한 내용
English: "62.1K viewers"; Bulgarian: "62,1 хил." and "17,3 хил. зрители"
infocontextual · 신뢰도 86%
Translations fit their UI components
Short action labels appear on buttons, while longer translated strings appear as section headings and instructional text.
발견 위치
Header and content sections · <button>, <h2>, <p>
https://www.twitch.tv/
확인한 내용
Buttons include Bulgarian "Влизане" and "Регистриране"; headings include "Канали на живо" and "Категории, които смятаме, че ще ви харесат".
infocontextual · 신뢰도 84%
Core Twitch concepts remain recognizable across locales
Localized pages preserve product concepts such as live channels, viewers, Hype Train, categories, and authentication.
발견 위치
Homepage · <h2>, <button>, <span>
https://www.twitch.tv/
확인한 내용
The evidence includes "Live Channels", "Live on Twitch", "Hype Train • Level 3", "Log In", and corresponding Bulgarian strings such as "Канали на живо", "На живо в Twitch", and "Влизане".
infocontextual · 신뢰도 80%
Strings are translated in page context
The sampled translations preserve distinctions between navigation, authentication, headings, live status, and viewer-count content.
발견 위치
Homepage navigation and live feed · <button>, <h2>, <span>
https://www.twitch.tv/?lang=bg
확인한 내용
Bulgarian separates "Влизане", "Регистриране", "Канали на живо", "На живо в Twitch", and "Просто чат" across the corresponding English UI concepts.
infocontextual · 신뢰도 82%
Copy fits a consumer live-streaming audience
The sampled interface uses direct, action-oriented language and streaming-specific terminology appropriate for viewers and account holders.
발견 위치
Homepage header and live feed · <button>, <h2>
https://www.twitch.tv/
확인한 내용
"Browse 37", "Log In", "Sign Up", "Live Channels", "62.1K viewers" and Bulgarian equivalents such as "Преглед 37", "Влизане", and "Канали на живо"

감지된 로캘

불가리아어(불가리아)
bg-bg · page language
체코어(체코)
cs-cz · page language
덴마크어(덴마크)
da-dk · page language
독일어(독일)
de-de · page language
그리스어(그리스)
el-gr · page language
영어(미국)
en-us · page language
스페인어(유럽)
es-es · page language
스페인어(멕시코)
es-mx · hreflang
핀란드어(핀란드)
fi-fi · page language
프랑스어(프랑스)
fr-fr · page language
헝가리어(헝가리)
hu-hu · page language
이탈리아어(이탈리아)
it-it · page language
일본어(일본)
ja-jp · page language
한국어(대한민국)
ko-kr · page language
네덜란드어(네덜란드)
nl-nl · page language
노르웨이어
no · hreflang
폴란드어
pl · hreflang
포르투갈어(브라질)
pt-br · hreflang
루마니아어
ro · hreflang
러시아어
ru · hreflang
슬로바키아어
sk · hreflang
스웨덴어
sv · hreflang
태국어
th · hreflang
튀르키예어
tr · hreflang
베트남어
vi · hreflang
중국어(중국)
zh-cn · hreflang
중국어(대만)
zh-tw · hreflang

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다음 단계

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