Báo cáo bản địa hóa
Deel
Global HR and payroll technologydeel.com
Sản phẩm: Deel is a global people platform for hiring, managing, paying, and equipping teams in 150+ countries. It provides payroll, HR, IT, benefits, hiring, mobility, and compliance solutions.
Giọng điệu thương hiệu: global, streamlined, confident
Điểm bản địa hóa
75/100
TốtTrang web nhìn chung được bản địa hóa tốt, nhưng vẫn còn một số vấn đề cần cải thiện.
- 63Kiểm tra kỹ thuật
- 79Kiểm tra ngôn ngữ
- 86Kiểm tra theo ngữ cảnh
- 72Kiểm tra trực quan
Đã lấy mẫu 12 trang dựa trên các tiêu chí tín dụng bản địa hóa về kỹ thuật, ngôn ngữ, ngữ cảnh và hình ảnh. Cách chúng tôi chấm điểm các cuộc kiểm tra bản địa hóa
Bạn so sánh như thế nào
Xếp hạng #10 trong số 23 cuộc kiểm tra công khai
Khắc phục trước
- 1critical
Page returned HTTP 404
A sampled localisation URL did not return a successful HTML response. Affects 2 sampled pages.
See details - 2critical
hreflang target returns HTTP 404
Alternate link for ko-kr points to a failing URL. Affects 20 sampled pages.
See details - 3high
No CJK-capable font detected
A ko-kr page shows CJK text but the embedded/inline font stack has no known CJK typeface. Affects 2 sampled pages.
See details
Tiêu chí kiểm tra
6 passed · 14 to watch · 9 to fix · 6 not applicable
Cần chú ý (9)
Locale routing
Fail44kỹ thuậtLocalized pages should use a consistent URL structure and resolve successfully.
- criticaltechnical · 100% độ tin cậy
Page returned HTTP 404
A sampled localisation URL did not return a successful HTML response. Affects 2 sampled pages.
Tìm thấy tại đây
Sampled page · document
https://www.deel.com/ko-kr/Điều chúng tôi nhận thấy
HTTP 404 Seen on 2 pages, e.g. https://www.deel.com/ko-kr/, https://www.deel.com/zh-tw/
Cách khắc phục
Fix the localized URL so it returns a successful HTML response.
hreflang
Fail0kỹ thuậtLocalized versions should be linked with valid, reciprocal hreflang including self and x-default.
- criticaltechnical · 100% độ tin cậy
hreflang target returns HTTP 404
Alternate link for ko-kr points to a failing URL. Affects 20 sampled pages.
Tìm thấy tại đây
Document head · <link rel="alternate" hreflang>
https://www.deel.com/ko-kr/Điều chúng tôi nhận thấy
<link rel="alternate" hreflang="ko-kr" href="https://www.deel.com/ko-kr/"> returns HTTP 404 Seen on 2 pages, e.g. https://www.deel.com/ko-kr/, https://www.deel.com/zh-tw/
Cách khắc phục
Fix the ko-kr hreflang target so it returns a successful HTML response.
Sitemap
Fail70kỹ thuậtLike Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.
- mediumtechnical · 88% độ tin cậy
Sitemap omits some published locales
Locale-prefixed pages for fr, de, es, pt, ja, nl, ko, sv, da do not appear in sampled sitemap URLs.
Tìm thấy tại đây
Sitemap · sitemap.xml
https://www.deel.com/sitemap.xmlĐiều chúng tôi nhận thấy
Sitemap locales in sample: zh; missing: fr, de, es, pt, ja, nl, ko, sv, da
Cách khắc phục
Include URLs for every published locale prefix in the sitemap.
Structured data
Fail0kỹ thuậtJSON-LD inLanguage should match the page locale when structured data is present.
- lowtechnical · 95% độ tin cậy
Structured data omits inLanguage
JSON-LD is present but does not declare inLanguage on sampled pages.
Tìm thấy tại đây
JSON-LD · <script type="application/ld+json">
https://www.deel.com/Điều chúng tôi nhận thấy
WebPage is present but inLanguage is missing
Cách khắc phục
Set JSON-LD inLanguage to match each page locale.
Terminology consistency
Fail40linguisticImportant concepts should not be translated differently across pages.
- mediumlinguistic · 95% độ tin cậy
Terminology inconsistency
"Necessary 92" appears both untranslated and translated across fr pages. Affects 127 sampled pages.
Tìm thấy tại đây
Header · <nav> or <button>
https://www.deel.com/fr/Điều chúng tôi nhận thấy
"Necessary 92" appears untranslated on some fr pages and translated on others Seen on 10 pages, e.g. https://www.deel.com/fr/, https://www.deel.com/de/, https://www.deel.com/es/
Cách khắc phục
Use one translated label for "Necessary 92" across fr pages.
Text expansion
Fail40trực quanLonger translations should not create obvious length pressure versus the source UI.
- mediumvisual · 88% độ tin cậy
Localized text is much longer than the source
A fr string is 283% the length of the source, which often causes overflow. Affects 49 sampled pages.
Tìm thấy tại đây
Control · <button>
https://www.deel.com/fr/Điều chúng tôi nhận thấy
EN "Secure visas" → FR "Gérer les RH et les collaborateurs" (283%) Seen on 11 pages, e.g. https://www.deel.com/fr/, https://www.deel.com/de/, https://www.deel.com/es/
Cách khắc phục
Shorten the translation or give the control more room so the longer copy does not overflow.
Font and script support
Fail62trực quanTypography should support the target script without generic fallback-only stacks, tofu glyphs, or missing CJK fonts.
- highvisual · 95% độ tin cậy
No CJK-capable font detected
A ko-kr page shows CJK text but the embedded/inline font stack has no known CJK typeface. Affects 2 sampled pages.
Tìm thấy tại đây
Page body · font-family
https://www.deel.com/ko-kr/Điều chúng tôi nhận thấy
font-family: Inter, BagossStandardVF, BagossCondensedFont, inherit, var(--font-bagoss-condensed) Seen on 2 pages, e.g. https://www.deel.com/ko-kr/, https://www.deel.com/zh-tw/
Cách khắc phục
Include a CJK font such as Noto Sans CJK, Malgun Gothic, Hiragino, or PingFang in the stack.
Visual hierarchy
Fail55trực quanLocalization should not make headings or CTAs lose scanability.
- lowvisual · 80% độ tin cậy
Heading is excessively long
A localized heading may crowd the visual hierarchy. Affects 7 sampled pages.
Tìm thấy tại đây
Page body · heading
https://www.deel.com/Điều chúng tôi nhận thấy
Get the latest insights on today's world of work delivered straight to your inbox. Seen on 7 pages, e.g. https://www.deel.com/, https://www.deel.com/fr/, https://www.deel.com/de/
Cách khắc phục
Shorten the heading so it does not crowd the visual hierarchy.
Component consistency
Fail70trực quanRepeated components should stay visually consistent across locales.
- lowvisual · 95% độ tin cậy
Repeated components differ across locales
Button counts differ between the source locale and ko.
Tìm thấy tại đây
Page body · <button>
https://www.deel.com/ko-kr/Điều chúng tôi nhận thấy
Source locale has 33 buttons; ko has 7.
Cách khắc phục
Keep the same repeated controls across locales, or drop unused ones on purpose.
Worth a look (14)
Language switcher
Watch75kỹ thuậtVisitors should move between locales without losing the current page.
Accessibility localisation
Watch82kỹ thuậtlang, aria-label, and alt text should match the page locale.
- infotechnical · 84% độ tin cậy
Sampled document language matches locale
The sampled English, French, and German pages declare matching HTML language codes. The evidence does not expose aria-label or alt attributes, so those aspects cannot be fully verified.
Tìm thấy tại đây
Document root · <html>
https://www.deel.com/fr/Điều chúng tôi nhận thấy
"url":"https://www.deel.com/fr/","status":200,"htmlLang":"fr"; "url":"https://www.deel.com/de/","status":200,"htmlLang":"de"
Cách khắc phục
Audit all localized pages’ aria-label and alt attributes, and ensure each localized string matches the declared page language.
Translation accuracy
Watch78linguisticTarget copy should preserve the source meaning, numbers, and product actions.
- mediumlinguistic · 94% độ tin cậy
Cookie consent copy remains in English
The French and German page evidence contains English cookie-consent text instead of localized copy.
Tìm thấy tại đây
Cookie consent · modal text
https://www.deel.com/fr/Điều chúng tôi nhận thấy
"url":"https://www.deel.com/fr/" ... "text":"Consent Details ... About This website uses cookies We use cookies to improve your experience, analyze traffic, support marketing, and share usage data with our advertising, social media, and analytics partners."
Cách khắc phục
Translate the cookie-consent interface and supporting text for each target locale.
- mediumlinguistic · 94% độ tin cậy
Unresolved localization placeholders are exposed
A cookie-consent button exposes an unresolved IAB localization token rather than user-facing text.
Tìm thấy tại đây
Cookie consent · <button>
https://www.deel.com/fr/Điều chúng tôi nhận thấy
"buttons":["Necessary 92","Preferences 7","Statistics 138","Marketing 108","Unclassified 888","[#IABV2_LABEL_PURPOSES#]"]
Cách khắc phục
Resolve the IAB localization token before rendering and provide a localized accessible label.
Fluency
Watch80linguisticCopy should sound natural, without grammar issues or machine-translation artifacts.
- mediumlinguistic · 91% độ tin cậy
English cookie text interrupts localized fluency
The French and German page samples include a long block of untranslated English cookie-consent copy.
Tìm thấy tại đây
Cookie consent · modal text
https://www.deel.com/fr/Điều chúng tôi nhận thấy
"text":"... About This website uses cookies We use cookies to improve your experience, analyze traffic, support marketing, and share usage data with our advertising, social media, and analytics partners."
Cách khắc phục
Replace the English consent text with professionally reviewed translations for each locale.
- mediumlinguistic · 91% độ tin cậy
Technical placeholder appears as visible UI copy
The unresolved token is a machine-generated artifact and does not read as natural interface language.
Tìm thấy tại đây
Cookie consent · <button>
https://www.deel.com/fr/Điều chúng tôi nhận thấy
"[#IABV2_LABEL_PURPOSES#]"
Cách khắc phục
Fix the consent-component translation lookup so the resolved localized label is rendered.
Grammar and style
Watch87linguisticLocale-specific capitalization, punctuation, formality, and agreement should be correct.
- lowlinguistic · 88% độ tin cậy
German heading uses nonstandard adjective capitalization
The German heading capitalizes the adjective “Globale” in a way that is inconsistent with standard German sentence-style capitalization.
Tìm thấy tại đây
Hero · heading
https://www.deel.com/de/Điều chúng tôi nhận thấy
"headings":["Stellen, verwalten, bezahlen und ausrüsten Sie jeden, überall.","Die Globale Personalplattform","Deel Payroll","Deel HR"]
Cách khắc phục
Change the heading to “Die globale Personalplattform” unless the brand’s approved style guide explicitly requires title case.
CTA intent
Watch84contextualLocalized calls to action should communicate the intended product action.
UI context
Watch79contextualTranslations should fit the UI component: button, nav, form, modal, or error.
- mediumcontextual · 82% độ tin cậy
Cookie-consent control exposes an unresolved label
A button in the consent interface displays a localization token, which is unsuitable for a user-facing control.
Tìm thấy tại đây
Cookie consent · <button>
https://www.deel.com/fr/Điều chúng tôi nhận thấy
"buttons":["Necessary 92","Preferences 7","Statistics 138","Marketing 108","Unclassified 888","[#IABV2_LABEL_PURPOSES#]"]
Cách khắc phục
Render the translated human-readable label instead of the unresolved token.
Product context
Watch88contextualLanguage should match product concepts such as plans, settings, and workflows.
Contextual meaning
Watch88contextualStrings should be judged in surrounding page and component context, not in isolation.
Audience context
Watch89contextualLanguage should fit the intended audience, such as consumer, enterprise, or developer.
Localized images and assets
Watch84trực quanLanguage-specific images and alt text should match the page locale.
Text overflow
Watch82trực quanText should not clip, truncate unexpectedly, or overflow buttons and navigation.
Layout breakage
Watch82trực quanLocalized pages should not overlap, break grids, or overflow modals.
Responsive localisation
Watch82trực quanLocalized layouts should hold up across mobile, tablet, and desktop widths.
Các kiểm tra đã đạt (6)
Không áp dụng (6)
Other findings
Findings not listed under a criterion above.
- lowvisual · 72% độ tin cậy
No Korean word-break rule found in sampled CSS
Embedded CSS was found, but it does not declare word-break: keep-all for Hangul.
Tìm thấy tại đây
CSS · word-break
https://www.deel.com/ko-kr/Điều chúng tôi nhận thấy
Sampled <style>/inline CSS declares fonts but no word-break: keep-all
Cách khắc phục
Add word-break: keep-all for Korean text containers.
Các ngôn ngữ được phát hiện
Tiếng Đan Mạch (Đan Mạch)
da-dk · hreflang
Tiếng Đức
de · hreflang
Tiếng Anh
en · page language
Tiếng Tây Ban Nha
es · hreflang
Tiếng Pháp
fr · hreflang
Tiếng Nhật
ja · hreflang
Tiếng Hàn (Hàn Quốc)
ko-kr · hreflang
Tiếng Hà Lan
nl · hreflang
Tiếng Bồ Đào Nha
pt · hreflang
Tiếng Thụy Điển (Thụy Điển)
sv-se · hreflang
Tiếng Trung (Trung Quốc)
zh-cn · hreflang
Tiếng Trung (Đài Loan)
zh-tw · hreflang
Ghi chú ngôn ngữ
de
The sampled German hero heading has a likely capitalization issue.
“Die Globale Personalplattform”
In standard German sentence-style capitalization, the adjective would normally be lowercase: “Die globale Personalplattform.”
Các trang được lấy mẫu
Bước tiếp theo
Strong localisation signals. Claim this domain to keep locales healthy as you ship, or book a deeper review.
Send this to your team
We'll email a short summary — score, top fixes, and a link back to this report — so it's easy to forward.
