Lokalisierungsbericht
Agoda
Online travel bookingagoda.com
Produkt: An online travel booking platform for hotels, homes and apartments, flights, activities, airport transfers, transport and eSIMs. It also offers travel deals, guides and itineraries.
Markenstimme: promotional, convenient, travel-focused
Lokalisierungsbewertung
79/100
GutDie Website ist im Allgemeinen gut lokalisiert, weist jedoch einige verbesserungswürdige Bereiche auf.
- 68Technische Prüfung
- 80Sprachprüfung
- 90Kontextbezogene Prüfung
- 77Visuelle Prüfung
Es wurden 15 Seiten aus den Bereichen technische, sprachliche, kontextuelle und visuelle Lokalisierung als Stichprobe untersucht. So bewerten wir Lokalisierungsprüfungen
So schneiden Sie im Vergleich ab
Rang #3 von 22 öffentlichen Audits
Zuerst beheben
- hightechnical · 95% Vertrauen
URL locale and html lang disagree
Path locale zh-hk expects html lang zh-HK, but the page declares zh-Hant. Affects 2 sampled pages.
Hier gefunden
Document head · <html lang>
https://www.agoda.com/zh-hk/Was wir gesehen haben
<html lang="zh-Hant"> while the path locale is zh-hk Seen on 2 pages, e.g. https://www.agoda.com/zh-hk/, https://www.agoda.com/zh-cn/
So beheben Sie das
Set html lang="zh-HK" so it matches this page’s URL locale.
- highlinguistic · 95% Vertrauen
Page script does not match the locale
A el-gr page is dominated by Latin-script copy.
Hier gefunden
Page body · sampled copy
https://www.agoda.com/el-gr/Was wir gesehen haben
Διαχείριση προτιμήσεων cookies Η Agoda χρησιμοποιεί μόνο cookies και άλλες τεχνολογίες παρακολούθησης που είναι απολύτως απαραίτητες για λόγους λειτουργικότητας. Δεν χρησιμοποιούμε cookies στατιστικής ανάλυσης ή διαφήμισης. Για περισσότερες λεπτομέρειες, κάντε κλικ εδώ OK Μετάβαση κατευθείαν στο κύριο περιεχόμενο Εξοικονομήστε! Πτήση + Διαμονή Καταλύματα Νέο! Μεταφορά Δραστηριότητες Κουπόνια και …
So beheben Sie das
Write this el-gr page in the expected script instead of leftover Latin-script copy.
- highlinguistic · 92% Vertrauen
Untranslated call to action
A pt-pt page still uses source-language CTA copy. Affects 2 sampled pages.
Hier gefunden
Link · <a>
https://www.agoda.com/pt-pt/Was wir gesehen haben
Primary CTA: "Las Vegas (NV) 1,113 accommodations" Seen on 2 pages, e.g. https://www.agoda.com/pt-pt/, https://www.agoda.com/nl-nl/
So beheben Sie das
Translate leftover source-language CTAs to match the surrounding locale copy.
Prüfkriterien
11 bestanden · 16 zu beheben · 8 nicht zutreffend
Erfordert Aufmerksamkeit (16)
Locale detection
Fehlgeschlagen64technischPages should declare a correct html lang that matches the URL and content locale.
- hightechnical · 95% Vertrauen
URL locale and html lang disagree
Path locale zh-hk expects html lang zh-HK, but the page declares zh-Hant. Affects 2 sampled pages.
Hier gefunden
Document head · <html lang>
https://www.agoda.com/zh-hk/Was wir gesehen haben
<html lang="zh-Hant"> while the path locale is zh-hk Seen on 2 pages, e.g. https://www.agoda.com/zh-hk/, https://www.agoda.com/zh-cn/
So beheben Sie das
Set html lang="zh-HK" so it matches this page’s URL locale.
Language switcher
Fehlgeschlagen72technischVisitors should move between locales without losing the current page.
- lowtechnical · 60% Vertrauen
Current-page preservation is not demonstrated
The evidence lists many supported locales but only shows homepage URLs, so it does not verify that switching locales preserves a deeper current-page path.
Hier gefunden
Header · language switcher
https://www.agoda.com/fr-fr/Was wir gesehen haben
"locales":["ar","bg","ca","cs","da","de-de",...], with sampled URLs limited to "https://www.agoda.com/" and "https://www.agoda.com/fr-fr/"
So beheben Sie das
Test the language switcher from a non-homepage URL in several locales and verify that the translated URL retains the same path.
hreflang
Fehlgeschlagen0technischLocalized versions should be linked with valid, reciprocal hreflang including self and x-default.
- mediumtechnical · 95% Vertrauen
Missing hreflang self-reference
The page lists hreflang alternates but does not include itself. Affects 2 sampled pages.
Hier gefunden
Document head · <link rel="alternate" hreflang>
https://www.agoda.com/?ds=VgGRHcIxrqpp3TIUWas wir gesehen haben
<link rel="alternate" hreflang="en" href="https://www.agoda.com/"> <link rel="alternate" hreflang="fr" href="https://www.agoda.com/fr-fr/"> <link rel="alternate" hreflang="de" href="https://www.agoda.com/de-de/"> <link rel="alternate" hreflang="it" href="https://www.agoda.com/it-it/"> Seen on 2 pages, e.g. https://www.agoda.com/?ds=VgGRHcIxrqpp3TIU, https://www.agoda.com/?ds=Dmsrf6INwCLFMGP%2F
So beheben Sie das
Add a self-referencing hreflang alternate for this page.
- lowtechnical · 95% Vertrauen
Missing x-default hreflang
hreflang is present but does not declare an x-default fallback. Affects 15 sampled pages.
Hier gefunden
Document head · <link rel="alternate" hreflang>
https://www.agoda.com/?ds=VgGRHcIxrqpp3TIUWas wir gesehen haben
hreflang is present but none of the alternates use hreflang="x-default". Seen on 15 pages, e.g. https://www.agoda.com/?ds=VgGRHcIxrqpp3TIU, https://www.agoda.com/?ds=Dmsrf6INwCLFMGP%2F, https://www.agoda.com/fr-fr/
So beheben Sie das
Add an x-default hreflang fallback for users whose locale is not listed.
Sitemap
Fehlgeschlagen70technischLike Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.
- mediumtechnical · 88% Vertrauen
Sitemap omits some published locales
Locale-prefixed pages for it, es, ja, zh, ko, el, ru, pt, nl, en do not appear in sampled sitemap URLs.
Hier gefunden
Sitemap · sitemap.xml
https://www.agoda.com/sitemaps.xmlWas wir gesehen haben
Sitemap locales in sample: fr, de; missing: it, es, ja, zh, ko, el, ru, pt, nl, en
So beheben Sie das
Include URLs for every published locale prefix in the sitemap.
Structured data
Fehlgeschlagen0technischJSON-LD inLanguage should match the page locale when structured data is present.
- lowtechnical · 95% Vertrauen
Structured data omits inLanguage
JSON-LD is present but does not declare inLanguage on sampled pages.
Hier gefunden
JSON-LD · <script type="application/ld+json">
https://www.agoda.com/?ds=VgGRHcIxrqpp3TIUWas wir gesehen haben
Organization is present but inLanguage is missing
So beheben Sie das
Set JSON-LD inLanguage to match each page locale.
Accessibility localisation
Fehlgeschlagen88technischlang, aria-label, and alt text should match the page locale.
Terminology consistency
Fehlgeschlagen40sprachlichImportant concepts should not be translated differently across pages.
- mediumlinguistic · 95% Vertrauen
Terminology inconsistency
"Las Vegas (NV)" appears both untranslated and translated across fr pages. Affects 15 sampled pages.
Hier gefunden
Header · <nav> or <button>
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Las Vegas (NV)" appears untranslated on some fr pages and translated on others Seen on 6 pages, e.g. https://www.agoda.com/fr-fr/, https://www.agoda.com/de-de/, https://www.agoda.com/it-it/
So beheben Sie das
Use one translated label for "Las Vegas (NV)" across fr pages.
Fluency
Fehlgeschlagen82sprachlichCopy should sound natural, without grammar issues or machine-translation artifacts.
- mediumlinguistic · 90% Vertrauen
French plural agreement error
The cookie-preference text uses a singular noun after a plural determiner, which is grammatically incorrect French.
Hier gefunden
Cookie preference modal · text
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Gérer les préférence"
So beheben Sie das
Change the string to “Gérer les préférences”.
Grammar and style
Fehlgeschlagen82sprachlichLocale-specific capitalization, punctuation, formality, and agreement should be correct.
- mediumlinguistic · 90% Vertrauen
French noun agreement is incorrect
The phrase “les préférence” has incorrect number agreement and should use the plural form.
Hier gefunden
Cookie preference modal · text
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Gérer les préférence"
So beheben Sie das
Use “Gérer les préférences” and review the surrounding cookie-preference copy for the same agreement issue.
UI context
Fehlgeschlagen88kontextbezogenTranslations should fit the UI component: button, nav, form, modal, or error.
- mediumcontextual · 80% Vertrauen
Cookie-preference label is grammatically malformed
The localized cookie-preference text is understandable but does not read naturally in its modal context because of the agreement error.
Hier gefunden
Cookie preference modal · text
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Gérer les préférence"
So beheben Sie das
Replace the label with the context-appropriate French text “Gérer les préférences”.
Contextual meaning
Fehlgeschlagen88kontextbezogenStrings should be judged in surrounding page and component context, not in isolation.
- mediumcontextual · 80% Vertrauen
Preference-management wording needs correction
The cookie-management meaning is apparent, but the French label contains an agreement error in context.
Hier gefunden
Cookie preference modal · text
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Gérer les préférence"
So beheben Sie das
Use “Gérer les préférences” for the cookie-preference management action.
Text expansion
Fehlgeschlagen40visuellLonger translations should not create obvious length pressure versus the source UI.
- mediumvisual · 88% Vertrauen
Localized text is much longer than the source
A fr string is 173% the length of the source, which often causes overflow. Affects 23 sampled pages.
Hier gefunden
Control · <button>
https://www.agoda.com/fr-fr/Was wir gesehen haben
EN "List your place" → FR "Enregistrez votre logement" (173%) Seen on 9 pages, e.g. https://www.agoda.com/fr-fr/, https://www.agoda.com/it-it/, https://www.agoda.com/es-es/
So beheben Sie das
Shorten the translation or give the control more room so the longer copy does not overflow.
Localized images and assets
Fehlgeschlagen58visuellLanguage-specific images and alt text should match the page locale.
- mediumvisual · 95% Vertrauen
Image still looks like the source locale
Alt text or filename on a ja-jp page appears to be English. Affects 37 sampled pages.
Hier gefunden
Page body · <img alt>
https://www.agoda.com/ja-jp/Was wir gesehen haben
alt="あなたにおすすめの宿泊施設" src="https://cdn6.agoda.net/images/WebCampaign/20260203_accor/home_banner_web/en-us.png" Seen on 4 pages, e.g. https://www.agoda.com/ja-jp/, https://www.agoda.com/zh-hk/, https://www.agoda.com/zh-cn/
So beheben Sie das
Localize the image asset and alt text for this page locale.
Text overflow
Fehlgeschlagen86visuellText should not clip, truncate unexpectedly, or overflow buttons and navigation.
Layout breakage
Fehlgeschlagen86visuellLocalized pages should not overlap, break grids, or overflow modals.
Responsive localisation
Fehlgeschlagen84visuellLocalized layouts should hold up across mobile, tablet, and desktop widths.
Bestandene Prüfungen (11)
Nicht zutreffend (8)
Erkannte Gebietsschemas
Vollständige Ergebnisse
- hightechnical · 95% Vertrauen
URL locale and html lang disagree
Path locale zh-hk expects html lang zh-HK, but the page declares zh-Hant. Affects 2 sampled pages.
Hier gefunden
Document head · <html lang>
https://www.agoda.com/zh-hk/Was wir gesehen haben
<html lang="zh-Hant"> while the path locale is zh-hk Seen on 2 pages, e.g. https://www.agoda.com/zh-hk/, https://www.agoda.com/zh-cn/
So beheben Sie das
Set html lang="zh-HK" so it matches this page’s URL locale.
- mediumtechnical · 95% Vertrauen
Missing hreflang self-reference
The page lists hreflang alternates but does not include itself. Affects 2 sampled pages.
Hier gefunden
Document head · <link rel="alternate" hreflang>
https://www.agoda.com/?ds=VgGRHcIxrqpp3TIUWas wir gesehen haben
<link rel="alternate" hreflang="en" href="https://www.agoda.com/"> <link rel="alternate" hreflang="fr" href="https://www.agoda.com/fr-fr/"> <link rel="alternate" hreflang="de" href="https://www.agoda.com/de-de/"> <link rel="alternate" hreflang="it" href="https://www.agoda.com/it-it/"> Seen on 2 pages, e.g. https://www.agoda.com/?ds=VgGRHcIxrqpp3TIU, https://www.agoda.com/?ds=Dmsrf6INwCLFMGP%2F
So beheben Sie das
Add a self-referencing hreflang alternate for this page.
- lowtechnical · 95% Vertrauen
Missing x-default hreflang
hreflang is present but does not declare an x-default fallback. Affects 15 sampled pages.
Hier gefunden
Document head · <link rel="alternate" hreflang>
https://www.agoda.com/?ds=VgGRHcIxrqpp3TIUWas wir gesehen haben
hreflang is present but none of the alternates use hreflang="x-default". Seen on 15 pages, e.g. https://www.agoda.com/?ds=VgGRHcIxrqpp3TIU, https://www.agoda.com/?ds=Dmsrf6INwCLFMGP%2F, https://www.agoda.com/fr-fr/
So beheben Sie das
Add an x-default hreflang fallback for users whose locale is not listed.
- mediumtechnical · 88% Vertrauen
Sitemap omits some published locales
Locale-prefixed pages for it, es, ja, zh, ko, el, ru, pt, nl, en do not appear in sampled sitemap URLs.
Hier gefunden
Sitemap · sitemap.xml
https://www.agoda.com/sitemaps.xmlWas wir gesehen haben
Sitemap locales in sample: fr, de; missing: it, es, ja, zh, ko, el, ru, pt, nl, en
So beheben Sie das
Include URLs for every published locale prefix in the sitemap.
- lowtechnical · 95% Vertrauen
Structured data omits inLanguage
JSON-LD is present but does not declare inLanguage on sampled pages.
Hier gefunden
JSON-LD · <script type="application/ld+json">
https://www.agoda.com/?ds=VgGRHcIxrqpp3TIUWas wir gesehen haben
Organization is present but inLanguage is missing
So beheben Sie das
Set JSON-LD inLanguage to match each page locale.
- highlinguistic · 95% Vertrauen
Page script does not match the locale
A el-gr page is dominated by Latin-script copy.
Hier gefunden
Page body · sampled copy
https://www.agoda.com/el-gr/Was wir gesehen haben
Διαχείριση προτιμήσεων cookies Η Agoda χρησιμοποιεί μόνο cookies και άλλες τεχνολογίες παρακολούθησης που είναι απολύτως απαραίτητες για λόγους λειτουργικότητας. Δεν χρησιμοποιούμε cookies στατιστικής ανάλυσης ή διαφήμισης. Για περισσότερες λεπτομέρειες, κάντε κλικ εδώ OK Μετάβαση κατευθείαν στο κύριο περιεχόμενο Εξοικονομήστε! Πτήση + Διαμονή Καταλύματα Νέο! Μεταφορά Δραστηριότητες Κουπόνια και …
So beheben Sie das
Write this el-gr page in the expected script instead of leftover Latin-script copy.
- highlinguistic · 92% Vertrauen
Untranslated call to action
A pt-pt page still uses source-language CTA copy. Affects 2 sampled pages.
Hier gefunden
Link · <a>
https://www.agoda.com/pt-pt/Was wir gesehen haben
Primary CTA: "Las Vegas (NV) 1,113 accommodations" Seen on 2 pages, e.g. https://www.agoda.com/pt-pt/, https://www.agoda.com/nl-nl/
So beheben Sie das
Translate leftover source-language CTAs to match the surrounding locale copy.
- mediumlinguistic · 95% Vertrauen
Terminology inconsistency
"Las Vegas (NV)" appears both untranslated and translated across fr pages. Affects 15 sampled pages.
Hier gefunden
Header · <nav> or <button>
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Las Vegas (NV)" appears untranslated on some fr pages and translated on others Seen on 6 pages, e.g. https://www.agoda.com/fr-fr/, https://www.agoda.com/de-de/, https://www.agoda.com/it-it/
So beheben Sie das
Use one translated label for "Las Vegas (NV)" across fr pages.
- mediumvisual · 88% Vertrauen
Localized text is much longer than the source
A fr string is 173% the length of the source, which often causes overflow. Affects 23 sampled pages.
Hier gefunden
Control · <button>
https://www.agoda.com/fr-fr/Was wir gesehen haben
EN "List your place" → FR "Enregistrez votre logement" (173%) Seen on 9 pages, e.g. https://www.agoda.com/fr-fr/, https://www.agoda.com/it-it/, https://www.agoda.com/es-es/
So beheben Sie das
Shorten the translation or give the control more room so the longer copy does not overflow.
- mediumvisual · 95% Vertrauen
Image still looks like the source locale
Alt text or filename on a ja-jp page appears to be English. Affects 37 sampled pages.
Hier gefunden
Page body · <img alt>
https://www.agoda.com/ja-jp/Was wir gesehen haben
alt="あなたにおすすめの宿泊施設" src="https://cdn6.agoda.net/images/WebCampaign/20260203_accor/home_banner_web/en-us.png" Seen on 4 pages, e.g. https://www.agoda.com/ja-jp/, https://www.agoda.com/zh-hk/, https://www.agoda.com/zh-cn/
So beheben Sie das
Localize the image asset and alt text for this page locale.
- lowtechnical · 60% Vertrauen
Current-page preservation is not demonstrated
The evidence lists many supported locales but only shows homepage URLs, so it does not verify that switching locales preserves a deeper current-page path.
Hier gefunden
Header · language switcher
https://www.agoda.com/fr-fr/Was wir gesehen haben
"locales":["ar","bg","ca","cs","da","de-de",...], with sampled URLs limited to "https://www.agoda.com/" and "https://www.agoda.com/fr-fr/"
So beheben Sie das
Test the language switcher from a non-homepage URL in several locales and verify that the translated URL retains the same path.
- mediumlinguistic · 90% Vertrauen
French plural agreement error
The cookie-preference text uses a singular noun after a plural determiner, which is grammatically incorrect French.
Hier gefunden
Cookie preference modal · text
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Gérer les préférence"
So beheben Sie das
Change the string to “Gérer les préférences”.
- mediumlinguistic · 90% Vertrauen
French noun agreement is incorrect
The phrase “les préférence” has incorrect number agreement and should use the plural form.
Hier gefunden
Cookie preference modal · text
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Gérer les préférence"
So beheben Sie das
Use “Gérer les préférences” and review the surrounding cookie-preference copy for the same agreement issue.
- mediumcontextual · 80% Vertrauen
Cookie-preference label is grammatically malformed
The localized cookie-preference text is understandable but does not read naturally in its modal context because of the agreement error.
Hier gefunden
Cookie preference modal · text
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Gérer les préférence"
So beheben Sie das
Replace the label with the context-appropriate French text “Gérer les préférences”.
- mediumcontextual · 80% Vertrauen
Preference-management wording needs correction
The cookie-management meaning is apparent, but the French label contains an agreement error in context.
Hier gefunden
Cookie preference modal · text
https://www.agoda.com/fr-fr/Was wir gesehen haben
"Gérer les préférence"
So beheben Sie das
Use “Gérer les préférences” for the cookie-preference management action.
Stichprobenartig geprüfte Seiten
- 200 · https://www.agoda.com/?ds=VgGRHcIxrqpp3TIU · lang=en
- 200 · https://www.agoda.com/?ds=Dmsrf6INwCLFMGP%2F · lang=en
- 200 · https://www.agoda.com/fr-fr/ · lang=fr
- 200 · https://www.agoda.com/de-de/ · lang=de
- 200 · https://www.agoda.com/it-it/ · lang=it
- 200 · https://www.agoda.com/es-es/ · lang=es
- 200 · https://www.agoda.com/ja-jp/ · lang=ja
- 200 · https://www.agoda.com/zh-hk/ · lang=zh-Hant
- 200 · https://www.agoda.com/zh-cn/ · lang=zh-Hans
- 200 · https://www.agoda.com/ko-kr/ · lang=ko
- 200 · https://www.agoda.com/el-gr/ · lang=el
- 200 · https://www.agoda.com/ru-ru/ · lang=ru
- 200 · https://www.agoda.com/pt-pt/ · lang=pt
- 200 · https://www.agoda.com/nl-nl/ · lang=nl
- 200 · https://www.agoda.com/en-ca/ · lang=en
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Nächster Schritt
Starke Lokalisierungssignale. Erstelle einen Workspace, um deine Locales beim Veröffentlichen auf einem guten Stand zu halten, oder buche eine ausführlichere Prüfung.
