Lokalisierungsbericht
linkedin.com
Produkt: LinkedIn is a professional networking platform where members manage their professional identity, build networks, access insights, explore career opportunities, and post jobs.
Markenstimme: Professional, opportunity-focused, informative
Lokalisierungsbewertung
68/100
VerbesserungsbedarfNutzer können auf auffällige Lokalisierungsprobleme stoßen.
- 81Technische Prüfung
- 60Sprachprüfung
- 55Kontextbezogene Prüfung
- 77Visuelle Prüfung
Es wurden 15 Seiten aus den Bereichen technische, sprachliche, kontextuelle und visuelle Lokalisierung als Stichprobe untersucht. So bewerten wir Lokalisierungsprüfungen
So schneiden Sie im Vergleich ab
Rang #14 von 22 öffentlichen Audits
Zuerst beheben
- hightechnical · 100% Vertrauen
Valid sitemap not found
No fetchable XML sitemap with URL entries was found at /sitemap.xml or via robots.txt.
Hier gefunden
Sitemap · sitemap.xml
Was wir gesehen haben
robots.txt was found, but it does not reference a sitemap and /sitemap.xml was missing or empty
So beheben Sie das
Publish a valid XML sitemap and reference it from robots.txt with an absolute Sitemap: URL.
- mediumtechnical · 95% Vertrauen
Missing hreflang self-reference
The page lists hreflang alternates but does not include itself.
Hier gefunden
Document head · <link rel="alternate" hreflang>
https://www.linkedin.com/?trk=guest_homepage-basic_nav-header-logoWas wir gesehen haben
<link rel="alternate" hreflang="de" href="https://de.linkedin.com/"> <link rel="alternate" hreflang="en-IE" href="https://ie.linkedin.com/"> <link rel="alternate" hreflang="uk-UA" href="https://ua.linkedin.com/"> <link rel="alternate" hreflang="en-US" href="https://www.linkedin.com/">
So beheben Sie das
Add a self-referencing hreflang alternate for this page.
- mediumtechnical · 78% Vertrauen
Current-page retention is unverified
The evidence shows a broad locale list and language buttons, but does not show locale links or confirm that switching preserves the current page path.
Hier gefunden
Header · <button>
https://www.linkedin.com/Was wir gesehen haben
"locales":["ar","cs-cz","da-dk","de-at","de-ch","de-de","en-au","en-ca","en-gb","en-gh","en-hk","en-ie","en-il","en-in","en-jm","en-ke","en-ng","en-nz","en-ph","en-pk","en-sg","en-tt","en-us","en-za","en-zw","es-ar","es-bo","es-cl","es-co","es-cr","es-do","es-ec","es-es","es-gt","es-mx","es-pa","es-pe","es-pr","es-sv","es-uy","es-ve","fr-fr","fr-lu","id","it","ja-jp","ko","ms-my","nl","no","pl","pt-br","pt-pt","ro","ru","sv-se","th","tl","tr","uk-ua","vi-vn","zh-cn","zh-tw"]" and "buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
So beheben Sie das
Verify that each locale option links to the equivalent current path, not only to a locale homepage. Test switching from a non-homepage URL and confirm the path is retained.
Prüfkriterien
5 bestanden · 14 zu beheben · 16 nicht zutreffend
Erfordert Aufmerksamkeit (14)
Language switcher
Fehlgeschlagen70technischVisitors should move between locales without losing the current page.
- mediumtechnical · 78% Vertrauen
Current-page retention is unverified
The evidence shows a broad locale list and language buttons, but does not show locale links or confirm that switching preserves the current page path.
Hier gefunden
Header · <button>
https://www.linkedin.com/Was wir gesehen haben
"locales":["ar","cs-cz","da-dk","de-at","de-ch","de-de","en-au","en-ca","en-gb","en-gh","en-hk","en-ie","en-il","en-in","en-jm","en-ke","en-ng","en-nz","en-ph","en-pk","en-sg","en-tt","en-us","en-za","en-zw","es-ar","es-bo","es-cl","es-co","es-cr","es-do","es-ec","es-es","es-gt","es-mx","es-pa","es-pe","es-pr","es-sv","es-uy","es-ve","fr-fr","fr-lu","id","it","ja-jp","ko","ms-my","nl","no","pl","pt-br","pt-pt","ro","ru","sv-se","th","tl","tr","uk-ua","vi-vn","zh-cn","zh-tw"]" and "buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
So beheben Sie das
Verify that each locale option links to the equivalent current path, not only to a locale homepage. Test switching from a non-homepage URL and confirm the path is retained.
Sitemap
Fehlgeschlagen18technischLike Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.
- hightechnical · 100% Vertrauen
Valid sitemap not found
No fetchable XML sitemap with URL entries was found at /sitemap.xml or via robots.txt.
Hier gefunden
Sitemap · sitemap.xml
Was wir gesehen haben
robots.txt was found, but it does not reference a sitemap and /sitemap.xml was missing or empty
So beheben Sie das
Publish a valid XML sitemap and reference it from robots.txt with an absolute Sitemap: URL.
Structured data
Fehlgeschlagen84technischJSON-LD inLanguage should match the page locale when structured data is present.
- lowtechnical · 95% Vertrauen
Structured data omits inLanguage
JSON-LD is present but does not declare inLanguage on sampled pages.
Hier gefunden
JSON-LD · <script type="application/ld+json">
https://www.linkedin.com/top-content/career/Was wir gesehen haben
CollectionPage is present but inLanguage is missing
So beheben Sie das
Set JSON-LD inLanguage to match each page locale.
Terminology consistency
Fehlgeschlagen50sprachlichImportant concepts should not be translated differently across pages.
- infolinguistic · 92% Vertrauen
Cross-locale terminology cannot be verified
The supplied page records are English only, so consistency of important terms across translated pages is not assessable.
Hier gefunden
Page content · <body>
https://www.linkedin.com/Was wir gesehen haben
The supplied records show "htmlLang":"en" and English copy such as "Welcome to your professional community" and "Sign in"; no translated page text is provided.
So beheben Sie das
Compare the same product concepts across the available locale pages and maintain a shared terminology glossary.
Translation accuracy
Fehlgeschlagen50sprachlichTarget copy should preserve the source meaning, numbers, and product actions.
- infolinguistic · 92% Vertrauen
Target-language accuracy cannot be verified
The evidence contains only English source copy and no translated target-language content, numbers, or product-action comparisons.
Hier gefunden
Main content · <body>
https://www.linkedin.com/Was wir gesehen haben
"htmlLang":"en" and "text":"Skip to main content Agree & Join LinkedIn ... Welcome to your professional community Continue with "
So beheben Sie das
Provide source-and-target comparisons for each locale, including consent text and all product actions, and review them against the source meaning.
Fluency
Fehlgeschlagen50sprachlichCopy should sound natural, without grammar issues or machine-translation artifacts.
- infolinguistic · 92% Vertrauen
Localized fluency cannot be verified
No non-English copy is included in the evidence, so naturalness and possible machine-translation artifacts cannot be assessed.
Hier gefunden
Main content · <body>
https://www.linkedin.com/Was wir gesehen haben
The recorded page has "htmlLang":"en" and English headings including "Explore top LinkedIn content" and "Find the right job or internship for you".
So beheben Sie das
Review representative copy in every target locale with native-language reviewers, including headings, buttons, and legal text.
Brand voice
Fehlgeschlagen55sprachlichLocalized copy should preserve the intended tone of the source.
- infolinguistic · 90% Vertrauen
Localized brand voice is unverified
The English source appears professional and welcoming, but no localized copy is supplied to determine whether that tone is preserved.
Hier gefunden
Hero · <h1>
https://www.linkedin.com/Was wir gesehen haben
"Welcome to your professional community" and "Find the right job or internship for you"
So beheben Sie das
Compare localized headings and calls to action with the source tone, preserving LinkedIn’s professional and welcoming voice.
Grammar and style
Fehlgeschlagen55sprachlichLocale-specific capitalization, punctuation, formality, and agreement should be correct.
- infolinguistic · 90% Vertrauen
Locale-specific grammar and style are unverified
The evidence exposes English content only and does not provide target-locale punctuation, capitalization, formality, or agreement for review.
Hier gefunden
Main content · <body>
https://www.linkedin.com/Was wir gesehen haben
"htmlLang":"en" and "text":"Skip to main content Agree & Join LinkedIn ... Sign in Join now"
So beheben Sie das
Run locale-specific proofreading for capitalization, punctuation, formality, and grammatical agreement across the translated interface.
CTA intent
Fehlgeschlagen55kontextbezogenLocalized calls to action should communicate the intended product action.
- infocontextual · 90% Vertrauen
Localized CTA intent is unverified
The English actions are visible, but no translated CTA labels are provided to confirm that the intended sign-in and registration actions remain clear.
Hier gefunden
Header · <button>
https://www.linkedin.com/Was wir gesehen haben
"text":"... Sign in Join now Welcome to your professional community Continue with "
So beheben Sie das
Check each locale’s labels for sign-in, joining, and continuation actions against the intended product flows.
Localized images and assets
Fehlgeschlagen88visuellLanguage-specific images and alt text should match the page locale.
Visual hierarchy
Fehlgeschlagen70visuellLocalization should not make headings or CTAs lose scanability.
- lowvisual · 80% Vertrauen
Heading is excessively long
A localized heading may crowd the visual hierarchy. Affects 2 sampled pages.
Hier gefunden
Was wir gesehen haben
Upcoming Live Event, Aug 25: How to Turn AI Skeptics into Adoption Champions with Angie Jones
So beheben Sie das
Shorten the heading so it does not crowd the visual hierarchy.
Text overflow
Fehlgeschlagen75visuellText should not clip, truncate unexpectedly, or overflow buttons and navigation.
- infovisual · 60% Vertrauen
Text overflow cannot be determined from the evidence
The supplied DOM/text preview contains no screenshots, computed dimensions, or clipping indicators, so overflow across locales is only an informed estimate.
Hier gefunden
Header · <button>
https://www.linkedin.com/Was wir gesehen haben
"buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
So beheben Sie das
Test long translated labels at supported widths and allow wrapping, resizing, or truncation only where it is intentional and accessible.
Layout breakage
Fehlgeschlagen75visuellLocalized pages should not overlap, break grids, or overflow modals.
- infovisual · 60% Vertrauen
Layout integrity cannot be determined from the evidence
No screenshots, layout measurements, or CSS/rendering output are provided, so overlap, broken grids, and modal overflow cannot be confirmed.
Hier gefunden
Page layout · <body>
https://www.linkedin.com/Was wir gesehen haben
The evidence provides page status, language metadata, buttons, headings, and text, but no visual rendering or layout measurements.
So beheben Sie das
Inspect representative locales at desktop and narrow widths for overlap, grid failures, and overflow in menus and dialogs.
Responsive localisation
Fehlgeschlagen75visuellLocalized layouts should hold up across mobile, tablet, and desktop widths.
- infovisual · 60% Vertrauen
Responsive localization cannot be determined from the evidence
The page records do not include viewport-specific screenshots or measurements, so mobile, tablet, and desktop behavior remains unverified.
Hier gefunden
Page layout · <body>
https://www.linkedin.com/Was wir gesehen haben
The supplied records include "status":200, "htmlLang":"en", headings, and text, but no viewport or responsive-rendering evidence.
So beheben Sie das
Test localized pages at mobile, tablet, and desktop breakpoints, especially locales with longer labels and right-to-left text.
Bestandene Prüfungen (5)
Nicht zutreffend (16)
Erkannte Gebietsschemas
Vollständige Ergebnisse
- mediumtechnical · 95% Vertrauen
Missing hreflang self-reference
The page lists hreflang alternates but does not include itself.
Hier gefunden
Document head · <link rel="alternate" hreflang>
https://www.linkedin.com/?trk=guest_homepage-basic_nav-header-logoWas wir gesehen haben
<link rel="alternate" hreflang="de" href="https://de.linkedin.com/"> <link rel="alternate" hreflang="en-IE" href="https://ie.linkedin.com/"> <link rel="alternate" hreflang="uk-UA" href="https://ua.linkedin.com/"> <link rel="alternate" hreflang="en-US" href="https://www.linkedin.com/">
So beheben Sie das
Add a self-referencing hreflang alternate for this page.
- hightechnical · 100% Vertrauen
Valid sitemap not found
No fetchable XML sitemap with URL entries was found at /sitemap.xml or via robots.txt.
Hier gefunden
Sitemap · sitemap.xml
Was wir gesehen haben
robots.txt was found, but it does not reference a sitemap and /sitemap.xml was missing or empty
So beheben Sie das
Publish a valid XML sitemap and reference it from robots.txt with an absolute Sitemap: URL.
- lowtechnical · 95% Vertrauen
Structured data omits inLanguage
JSON-LD is present but does not declare inLanguage on sampled pages.
Hier gefunden
JSON-LD · <script type="application/ld+json">
https://www.linkedin.com/top-content/career/Was wir gesehen haben
CollectionPage is present but inLanguage is missing
So beheben Sie das
Set JSON-LD inLanguage to match each page locale.
- lowvisual · 80% Vertrauen
Heading is excessively long
A localized heading may crowd the visual hierarchy. Affects 2 sampled pages.
Hier gefunden
Was wir gesehen haben
Upcoming Live Event, Aug 25: How to Turn AI Skeptics into Adoption Champions with Angie Jones
So beheben Sie das
Shorten the heading so it does not crowd the visual hierarchy.
- mediumtechnical · 78% Vertrauen
Current-page retention is unverified
The evidence shows a broad locale list and language buttons, but does not show locale links or confirm that switching preserves the current page path.
Hier gefunden
Header · <button>
https://www.linkedin.com/Was wir gesehen haben
"locales":["ar","cs-cz","da-dk","de-at","de-ch","de-de","en-au","en-ca","en-gb","en-gh","en-hk","en-ie","en-il","en-in","en-jm","en-ke","en-ng","en-nz","en-ph","en-pk","en-sg","en-tt","en-us","en-za","en-zw","es-ar","es-bo","es-cl","es-co","es-cr","es-do","es-ec","es-es","es-gt","es-mx","es-pa","es-pe","es-pr","es-sv","es-uy","es-ve","fr-fr","fr-lu","id","it","ja-jp","ko","ms-my","nl","no","pl","pt-br","pt-pt","ro","ru","sv-se","th","tl","tr","uk-ua","vi-vn","zh-cn","zh-tw"]" and "buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
So beheben Sie das
Verify that each locale option links to the equivalent current path, not only to a locale homepage. Test switching from a non-homepage URL and confirm the path is retained.
- infolinguistic · 92% Vertrauen
Cross-locale terminology cannot be verified
The supplied page records are English only, so consistency of important terms across translated pages is not assessable.
Hier gefunden
Page content · <body>
https://www.linkedin.com/Was wir gesehen haben
The supplied records show "htmlLang":"en" and English copy such as "Welcome to your professional community" and "Sign in"; no translated page text is provided.
So beheben Sie das
Compare the same product concepts across the available locale pages and maintain a shared terminology glossary.
- infolinguistic · 92% Vertrauen
Target-language accuracy cannot be verified
The evidence contains only English source copy and no translated target-language content, numbers, or product-action comparisons.
Hier gefunden
Main content · <body>
https://www.linkedin.com/Was wir gesehen haben
"htmlLang":"en" and "text":"Skip to main content Agree & Join LinkedIn ... Welcome to your professional community Continue with "
So beheben Sie das
Provide source-and-target comparisons for each locale, including consent text and all product actions, and review them against the source meaning.
- infolinguistic · 92% Vertrauen
Localized fluency cannot be verified
No non-English copy is included in the evidence, so naturalness and possible machine-translation artifacts cannot be assessed.
Hier gefunden
Main content · <body>
https://www.linkedin.com/Was wir gesehen haben
The recorded page has "htmlLang":"en" and English headings including "Explore top LinkedIn content" and "Find the right job or internship for you".
So beheben Sie das
Review representative copy in every target locale with native-language reviewers, including headings, buttons, and legal text.
- infolinguistic · 90% Vertrauen
Localized brand voice is unverified
The English source appears professional and welcoming, but no localized copy is supplied to determine whether that tone is preserved.
Hier gefunden
Hero · <h1>
https://www.linkedin.com/Was wir gesehen haben
"Welcome to your professional community" and "Find the right job or internship for you"
So beheben Sie das
Compare localized headings and calls to action with the source tone, preserving LinkedIn’s professional and welcoming voice.
- infolinguistic · 90% Vertrauen
Locale-specific grammar and style are unverified
The evidence exposes English content only and does not provide target-locale punctuation, capitalization, formality, or agreement for review.
Hier gefunden
Main content · <body>
https://www.linkedin.com/Was wir gesehen haben
"htmlLang":"en" and "text":"Skip to main content Agree & Join LinkedIn ... Sign in Join now"
So beheben Sie das
Run locale-specific proofreading for capitalization, punctuation, formality, and grammatical agreement across the translated interface.
- infocontextual · 90% Vertrauen
Localized CTA intent is unverified
The English actions are visible, but no translated CTA labels are provided to confirm that the intended sign-in and registration actions remain clear.
Hier gefunden
Header · <button>
https://www.linkedin.com/Was wir gesehen haben
"text":"... Sign in Join now Welcome to your professional community Continue with "
So beheben Sie das
Check each locale’s labels for sign-in, joining, and continuation actions against the intended product flows.
- infovisual · 60% Vertrauen
Text overflow cannot be determined from the evidence
The supplied DOM/text preview contains no screenshots, computed dimensions, or clipping indicators, so overflow across locales is only an informed estimate.
Hier gefunden
Header · <button>
https://www.linkedin.com/Was wir gesehen haben
"buttons":["Show more","Show less","Choose a topic to learn about","العربية (Arabic)","বাংলা (Bangla)","Čeština (Czech)"]
So beheben Sie das
Test long translated labels at supported widths and allow wrapping, resizing, or truncation only where it is intentional and accessible.
- infovisual · 60% Vertrauen
Layout integrity cannot be determined from the evidence
No screenshots, layout measurements, or CSS/rendering output are provided, so overlap, broken grids, and modal overflow cannot be confirmed.
Hier gefunden
Page layout · <body>
https://www.linkedin.com/Was wir gesehen haben
The evidence provides page status, language metadata, buttons, headings, and text, but no visual rendering or layout measurements.
So beheben Sie das
Inspect representative locales at desktop and narrow widths for overlap, grid failures, and overflow in menus and dialogs.
- infovisual · 60% Vertrauen
Responsive localization cannot be determined from the evidence
The page records do not include viewport-specific screenshots or measurements, so mobile, tablet, and desktop behavior remains unverified.
Hier gefunden
Page layout · <body>
https://www.linkedin.com/Was wir gesehen haben
The supplied records include "status":200, "htmlLang":"en", headings, and text, but no viewport or responsive-rendering evidence.
So beheben Sie das
Test localized pages at mobile, tablet, and desktop breakpoints, especially locales with longer labels and right-to-left text.
Stichprobenartig geprüfte Seiten
- 200 · https://www.linkedin.com/ · lang=en
- 200 · https://www.linkedin.com/?trk=guest_homepage-basic_nav-header-logo · lang=en
- 200 · https://www.linkedin.com/legal/user-agreement?trk=linkedin-tc_auth-button_user-agreement · lang=en
- 200 · https://www.linkedin.com/legal/privacy-policy?trk=linkedin-tc_auth-button_privacy-policy · lang=en
- 200 · https://www.linkedin.com/legal/cookie-policy?trk=linkedin-tc_auth-button_cookie-policy · lang=en
- 200 · https://www.linkedin.com/top-content?trk=guest_homepage-basic_guest_nav_menu_topContent · lang=en
- 200 · https://www.linkedin.com/learning/search?trk=guest_homepage-basic_guest_nav_menu_learning · lang=en
- 200 · https://www.linkedin.com/jobs/search?trk=guest_homepage-basic_guest_nav_menu_jobs&position=1&pageNum=0 · lang=en
- 200 · https://www.linkedin.com/games?trk=guest_homepage-basic_guest_nav_menu_games · lang=en
- 200 · https://www.linkedin.com/login/?trk=guest_homepage-basic_nav-header-signin · lang=en
- 200 · https://www.linkedin.com/signup?trk=guest_homepage-basic_nav-header-join · lang=en
- 200 · https://www.linkedin.com/login/ · lang=en
- 200 · https://www.linkedin.com/signup · lang=en
- 200 · https://www.linkedin.com/top-content/career/ · lang=en
- 200 · https://www.linkedin.com/top-content/productivity/ · lang=en
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Nächster Schritt
Solide Grundlage mit Verbesserungspotenzial. Erstellen Sie einen Workspace zur kontinuierlichen Überwachung der Lokalisierung oder buchen Sie eine Audit-Besprechung.
