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Rapport de localisation

Finder logo

Finder

Financial comparison and personal finance

finder.com.au

Produit: Finder helps Australians compare deals on financial products and household services, including loans, insurance and utilities. It also offers tools and rewards to help people save on bills.

Voix de marque: Upbeat, practical, consumer-friendly

Score de localisation

77/100

Bon

Le site web est généralement bien localisé, avec quelques points à améliorer.

  • 69Audit technique
  • 88Audit linguistique
  • 75Audit contextuel
  • 74Audit visuel
Audité: 3 oct. 2026Portée: Échantillon intelligent public · crédits techniques, linguistiques, contextuels et visuelsConfiance: Contrôle indicatif de l’état de santé à partir de pages échantillonnées — il ne s’agit pas d’une exploration complète du site.

14 pages échantillonnées parmi les crédits de localisation techniques, linguistiques, contextuels et visuels. Comment nous évaluons les audits de localisation

Comment vous vous comparez

Rang #8 sur 23 audits publics

Ahead of 14 other public auditsMoyenne publique : 70/100

À corriger en priorité

  1. 1
    medium

    Missing hreflang self-reference

    The page lists hreflang alternates but does not include itself.

    See details
  2. 2
    medium

    Sitemap is missing localized URLs

    A sitemap was found, but sampled entries do not include locale-prefixed URLs.

    See details
  3. 3
    low

    Missing x-default hreflang

    hreflang is present but does not declare an x-default fallback. Affects 7 sampled pages.

    See details

Critères d’audit

7 passed · 8 to watch · 5 to fix · 15 not applicable

À examiner (5)

  • Language switcher

    Échec50technique

    Visitors should move between locales without losing the current page.

  • hreflang

    Échec50technique

    Localized versions should be linked with valid, reciprocal hreflang including self and x-default.

    • mediumtechnical · 95 % de confiance

      Missing hreflang self-reference

      The page lists hreflang alternates but does not include itself.

      Trouvé ici

      Document head · <link rel="alternate" hreflang>

      https://www.finder.com.au/

      Ce que nous avons constaté

      <link rel="alternate" hreflang="x-default" href="https://www.finder.com/"> <link rel="alternate" hreflang="en" href="https://www.finder.com/"> <link rel="alternate" hreflang="en-au" href="https://www.finder.com.au/new-homepage-experiment-4"> <link rel="alternate" hreflang="en-ca"…

      Comment le corriger

      Add a self-referencing hreflang alternate for this page.

    • lowtechnical · 95 % de confiance

      Missing x-default hreflang

      hreflang is present but does not declare an x-default fallback. Affects 7 sampled pages.

      Trouvé ici

      Document head · <link rel="alternate" hreflang>

      https://www.finder.com.au/credit-cards/best-credit-cards

      Ce que nous avons constaté

      hreflang is present but none of the alternates use hreflang="x-default". Seen on 7 pages, e.g. https://www.finder.com.au/credit-cards/best-credit-cards, https://www.finder.com.au/credit-cards/balance-transfer-credit-cards, https://www.finder.com.au/credit-cards/rewards-credit-car…

      Comment le corriger

      Add an x-default hreflang fallback for users whose locale is not listed.

  • Sitemap

    Échec60technique

    Like Lighthouse: a valid XML sitemap must be discoverable, robots.txt should reference it with an absolute Sitemap: URL, and localized URLs should appear for published locales.

    • mediumtechnical · 90 % de confiance

      Sitemap is missing localized URLs

      A sitemap was found, but sampled entries do not include locale-prefixed URLs.

      Trouvé ici

      Ce que nous avons constaté

      Sitemap https://www.finder.com.au/sitemap_index.xml has no locale-prefixed URLs in the sample

      Comment le corriger

      Include localized URLs in the sitemap for every published locale.

  • Structured data

    Échec0technique

    JSON-LD inLanguage should match the page locale when structured data is present.

    • lowtechnical · 95 % de confiance

      Structured data omits inLanguage

      JSON-LD is present but does not declare inLanguage on sampled pages.

      Trouvé ici

      JSON-LD · <script type="application/ld+json">

      https://www.finder.com.au/

      Ce que nous avons constaté

      WebPage is present but inLanguage is missing

      Comment le corriger

      Set JSON-LD inLanguage to match each page locale.

  • Visual hierarchy

    Échec55visuel

    Localization should not make headings or CTAs lose scanability.

    • lowvisual · 80 % de confiance

      Heading is excessively long

      A localized heading may crowd the visual hierarchy. Affects 10 sampled pages.

      Ce que nous avons constaté

      We're tracking every savings rate increase in September so you can find a better place to park your savings. Seen on 10 pages, e.g. https://www.finder.com.au/rba-cash-rate/sept-2026-savings-account-cash-rate-increase, https://www.finder.com.au/credit-cards, https://www.finder.com…

      Comment le corriger

      Shorten the heading so it does not crowd the visual hierarchy.

Worth a look (8)

  • Terminology consistency

    Watch85linguistique

    Important concepts should not be translated differently across pages.

  • Translation accuracy

    Watch80linguistique

    Target copy should preserve the source meaning, numbers, and product actions.

  • Brand voice

    Watch85linguistique

    Localized copy should preserve the intended tone of the source.

  • CTA intent

    Watch75contextuel

    Localized calls to action should communicate the intended product action.

  • Localized images and assets

    Watch88visuel

    Language-specific images and alt text should match the page locale.

  • Text overflow

    Watch75visuel

    Text should not clip, truncate unexpectedly, or overflow buttons and navigation.

  • Layout breakage

    Watch75visuel

    Localized pages should not overlap, break grids, or overflow modals.

  • Responsive localisation

    Watch75visuel

    Localized layouts should hold up across mobile, tablet, and desktop widths.

Audits réussis (7)

Non applicable (15)

Paramètres régionaux détectés

  • anglais australien

    en-au · page language

  • anglais canadien

    en-ca · hreflang

  • anglais britannique

    en-gb · hreflang

  • anglais américain

    en-us · hreflang

Pages échantillonnées

Étape suivante

Strong localisation signals. Claim this domain to keep locales healthy as you ship, or book a deeper review.

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